#73339B#73339B

#73339B is a mid, vivid violet. Relative luminance 0.084; OKLCH L 45.8% C 0.166 H 309.6°. Best body text is #FFFFFF at 7.85:1 contrast (WCAG AA passes).

Color values

HEX	#73339B
RGB	rgb(115, 51, 155)
HSL	hsl(277, 50%, 40%)
HSV	hsv(277, 67%, 61%)
CMYK	cmyk(25.8%, 67.1%, 0%, 39.2%)
CIE-LAB	lab(34.76, 46.32, -45.28)
CIE-LCH	lch(34.76, 64.78, 315.65°)
OKLab	oklab(45.78% 0.106 -0.1279)
OKLCH	oklch(45.78% 0.166 309.6)
XYZ	xyz(14.1693, 8.3793, 31.8749)
Luminance	0.0838 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73339B #5B9B33

analogous

#3F339B #73339B #9B338F

triadic

#73339B #9B7333 #339B73

tetradic

#73339B #9B3F33 #5B9B33 #338F9B

square

#73339B #9B3F33 #5B9B33 #338F9B

split-complementary

#73339B #8F9B33 #339B3F

monochromatic

#2F153F #51246D #73339B #9448C3 #AF76D2

Accessibility & contrast

On white

7.85

#73339B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.68

#73339B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73339B

7.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73339B	#FFFFFF	#000000	##FFFFFF
##73339B	1.00	7.85	2.68	7.85
#FFFFFF	7.85	1.00	21.00	1.00
#000000	2.68	21.00	1.00	21.00
##FFFFFF	7.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004F9E

Deuteranopia (green-blind)

#235399

Tritanopia (blue-blind)

#6D4962

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #73339b;
/* rgb */ color: rgb(115, 51, 155);
/* oklch */ color: oklch(45.8% 0.166 309.6);

Tailwind

colors: {
  custom: {
    50: '#9f6fb9',
    500: '#73339b',
    950: '#000000',
  },
}

SCSS

$custom: #73339b;
$custom-light: #9f6fb9;
$custom-dark: #000000;

JSON

{
  "hex": "#73339b",
  "rgb": {
    "r": 115,
    "g": 51,
    "b": 155
  },
  "hsl": {
    "h": 276.923,
    "s": 50.485,
    "l": 40.392
  },
  "oklch": {
    "l": 0.45781,
    "c": 0.16613,
    "h": 309.6
  },
  "luminance": 0.08379
}

Semantic roles & 50–950 ramp

primary

#73339B

secondary

#8CBA6F

accent

#DA4E84

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #73339B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →