#733397#733397

#733397 is a mid, vivid violet. Relative luminance 0.082; OKLCH L 45.5% C 0.162 H 311.0°. Best body text is #FFFFFF at 7.93:1 contrast (WCAG AA passes).

Color values

HEX	#733397
RGB	rgb(115, 51, 151)
HSL	hsl(278, 50%, 40%)
HSV	hsv(278, 66%, 59%)
CMYK	cmyk(23.8%, 66.2%, 0%, 40.8%)
CIE-LAB	lab(34.49, 45.40, -43.28)
CIE-LCH	lch(34.49, 62.73, 316.37°)
OKLab	oklab(45.5% 0.1063 -0.1221)
OKLCH	oklch(45.5% 0.162 311)
XYZ	xyz(13.8389, 8.2472, 30.1350)
Luminance	0.0825 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733397 #579733

analogous

#413397 #733397 #973389

triadic

#733397 #977333 #339773

tetradic

#733397 #974133 #579733 #338997

square

#733397 #974133 #579733 #338997

split-complementary

#733397 #899733 #339741

monochromatic

#2D143C #502469 #733397 #9547C1 #AF74D0

Accessibility & contrast

On white

7.93

#733397 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#733397 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733397

7.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733397	#FFFFFF	#000000	##FFFFFF
##733397	1.00	7.93	2.65	7.93
#FFFFFF	7.93	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004E9A

Deuteranopia (green-blind)

#285295

Tritanopia (blue-blind)

#6E4760

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #733397;
/* rgb */ color: rgb(115, 51, 151);
/* oklch */ color: oklch(45.5% 0.162 311.0);

Tailwind

colors: {
  custom: {
    50: '#9f6fb6',
    500: '#733397',
    950: '#000000',
  },
}

SCSS

$custom: #733397;
$custom-light: #9f6fb6;
$custom-dark: #000000;

JSON

{
  "hex": "#733397",
  "rgb": {
    "r": 115,
    "g": 51,
    "b": 151
  },
  "hsl": {
    "h": 278.4,
    "s": 49.505,
    "l": 39.608
  },
  "oklch": {
    "l": 0.45502,
    "c": 0.16183,
    "h": 311
  },
  "luminance": 0.08247
}

Semantic roles & 50–950 ramp

primary

#733397

secondary

#88B86D

accent

#D94F81

background

#FAF6FB

surface

#F3ECF6

border

#CDC7D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #733397

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →