#733280#733280

#733280 is a dark, vivid purple. Relative luminance 0.075; OKLCH L 43.9% C 0.139 H 320.7°. Best body text is #FFFFFF at 8.41:1 contrast (WCAG AA passes).

Color values

HEX	#733280
RGB	rgb(115, 50, 128)
HSL	hsl(290, 44%, 35%)
HSV	hsv(290, 61%, 50%)
CMYK	cmyk(10.2%, 60.9%, 0%, 49.8%)
CIE-LAB	lab(32.89, 40.86, -31.68)
CIE-LCH	lch(32.89, 51.70, 322.21°)
OKLab	oklab(43.88% 0.1076 -0.0881)
OKLCH	oklch(43.88% 0.139 320.7)
XYZ	xyz(12.1067, 7.4851, 21.2249)
Luminance	0.0748 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733280 #3F8032

analogous

#4C3280 #733280 #803266

triadic

#733280 #807332 #328073

tetradic

#733280 #804C32 #3F8032 #326680

square

#733280 #804C32 #3F8032 #326680

split-complementary

#733280 #668032 #32804C

monochromatic

#241028 #4B2154 #733280 #9B43AC #B568C4

Accessibility & contrast

On white

8.41

#733280 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#733280 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733280

8.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733280	#FFFFFF	#000000	##FFFFFF
##733280	1.00	8.41	2.50	8.41
#FFFFFF	8.41	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#214982

Deuteranopia (green-blind)

#39507E

Tritanopia (blue-blind)

#743E54

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #733280;
/* rgb */ color: rgb(115, 50, 128);
/* oklch */ color: oklch(43.9% 0.139 320.7);

Tailwind

colors: {
  custom: {
    50: '#9e6ea5',
    500: '#733280',
    950: '#000000',
  },
}

SCSS

$custom: #733280;
$custom-light: #9e6ea5;
$custom-dark: #000000;

JSON

{
  "hex": "#733280",
  "rgb": {
    "r": 115,
    "g": 50,
    "b": 128
  },
  "hsl": {
    "h": 290,
    "s": 43.82,
    "l": 34.902
  },
  "oklch": {
    "l": 0.4388,
    "c": 0.13909,
    "h": 320.7
  },
  "luminance": 0.07485
}

Semantic roles & 50–950 ramp

primary

#733280

secondary

#6EAC62

accent

#D45469

background

#F9F6FA

surface

#F2ECF4

border

#CCC7CE

text

#0F070F

muted

#7E7A7F

Preview Lab

Preview with #733280

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →