#73309F#73309F

#73309F is a mid, vivid violet. Relative luminance 0.083; OKLCH L 45.7% C 0.174 H 308.7°. Best body text is #FFFFFF at 7.92:1 contrast (WCAG AA passes).

Color values

HEX	#73309F
RGB	rgb(115, 48, 159)
HSL	hsl(276, 54%, 41%)
HSV	hsv(276, 70%, 62%)
CMYK	cmyk(27.7%, 69.8%, 0%, 37.6%)
CIE-LAB	lab(34.52, 48.68, -48.09)
CIE-LCH	lch(34.52, 68.42, 315.35°)
OKLab	oklab(45.7% 0.109 -0.1361)
OKLCH	oklch(45.7% 0.174 308.7)
XYZ	xyz(14.3839, 8.2622, 33.6312)
Luminance	0.0826 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73309F #5C9F30

analogous

#3B309F #73309F #9F3093

triadic

#73309F #9F7330 #309F73

tetradic

#73309F #9F3B30 #5C9F30 #30939F

square

#73309F #9F3B30 #5C9F30 #30939F

split-complementary

#73309F #939F30 #309F3B

monochromatic

#2F1441 #512270 #73309F #9445C7 #AF74D5

Accessibility & contrast

On white

7.92

#73309F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#73309F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73309F

7.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73309F	#FFFFFF	#000000	##FFFFFF
##73309F	1.00	7.92	2.65	7.92
#FFFFFF	7.92	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004FA2

Deuteranopia (green-blind)

#18529D

Tritanopia (blue-blind)

#6C4864

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #73309f;
/* rgb */ color: rgb(115, 48, 159);
/* oklch */ color: oklch(45.7% 0.174 308.7);

Tailwind

colors: {
  custom: {
    50: '#9f6ebc',
    500: '#73309f',
    950: '#000000',
  },
}

SCSS

$custom: #73309f;
$custom-light: #9f6ebc;
$custom-dark: #000000;

JSON

{
  "hex": "#73309f",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 159
  },
  "hsl": {
    "h": 276.216,
    "s": 53.623,
    "l": 40.588
  },
  "oklch": {
    "l": 0.45699,
    "c": 0.17441,
    "h": 308.7
  },
  "luminance": 0.08262
}

Semantic roles & 50–950 ramp

primary

#73309F

secondary

#8DBD6E

accent

#DD4B85

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #73309F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →