#73309E#73309E

#73309E is a mid, vivid violet. Relative luminance 0.082; OKLCH L 45.6% C 0.173 H 309.0°. Best body text is #FFFFFF at 7.94:1 contrast (WCAG AA passes).

Color values

HEX	#73309E
RGB	rgb(115, 48, 158)
HSL	hsl(277, 53%, 40%)
HSV	hsv(277, 70%, 62%)
CMYK	cmyk(27.2%, 69.6%, 0%, 38%)
CIE-LAB	lab(34.45, 48.45, -47.59)
CIE-LCH	lch(34.45, 67.91, 315.51°)
OKLab	oklab(45.63% 0.1091 -0.1347)
OKLCH	oklch(45.63% 0.173 309)
XYZ	xyz(14.2975, 8.2276, 33.1760)
Luminance	0.0823 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73309E #5B9E30

analogous

#3C309E #73309E #9E3092

triadic

#73309E #9E7330 #309E73

tetradic

#73309E #9E3C30 #5B9E30 #30929E

square

#73309E #9E3C30 #5B9E30 #30929E

split-complementary

#73309E #929E30 #309E3C

monochromatic

#2F1340 #51226F #73309E #9445C6 #AF74D5

Accessibility & contrast

On white

7.94

#73309E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#73309E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73309E

7.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73309E	#FFFFFF	#000000	##FFFFFF
##73309E	1.00	7.94	2.65	7.94
#FFFFFF	7.94	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004EA1

Deuteranopia (green-blind)

#1A529C

Tritanopia (blue-blind)

#6D4863

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #73309e;
/* rgb */ color: rgb(115, 48, 158);
/* oklch */ color: oklch(45.6% 0.173 309.0);

Tailwind

colors: {
  custom: {
    50: '#9f6ebb',
    500: '#73309e',
    950: '#000000',
  },
}

SCSS

$custom: #73309e;
$custom-light: #9f6ebb;
$custom-dark: #000000;

JSON

{
  "hex": "#73309e",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 158
  },
  "hsl": {
    "h": 276.545,
    "s": 53.398,
    "l": 40.392
  },
  "oklch": {
    "l": 0.45626,
    "c": 0.17337,
    "h": 309
  },
  "luminance": 0.08227
}

Semantic roles & 50–950 ramp

primary

#73309E

secondary

#8CBD6D

accent

#DD4B84

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #73309E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →