#73309B#73309B

#73309B is a mid, vivid violet. Relative luminance 0.081; OKLCH L 45.4% C 0.170 H 310.0°. Best body text is #FFFFFF at 8.00:1 contrast (WCAG AA passes).

Color values

HEX	#73309B
RGB	rgb(115, 48, 155)
HSL	hsl(278, 53%, 40%)
HSV	hsv(278, 69%, 61%)
CMYK	cmyk(25.8%, 69%, 0%, 39.2%)
CIE-LAB	lab(34.24, 47.76, -46.11)
CIE-LCH	lch(34.24, 66.39, 316.00°)
OKLab	oklab(45.41% 0.1095 -0.1304)
OKLCH	oklch(45.41% 0.17 310)
XYZ	xyz(14.0424, 8.1256, 31.8326)
Luminance	0.0813 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73309B #589B30

analogous

#3E309B #73309B #9B308E

triadic

#73309B #9B7330 #309B73

tetradic

#73309B #9B3E30 #589B30 #308E9B

square

#73309B #9B3E30 #589B30 #308E9B

split-complementary

#73309B #8E9B30 #309B3E

monochromatic

#2E133E #50226C #73309B #9443C5 #AF72D3

Accessibility & contrast

On white

8.00

#73309B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#73309B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73309B

8.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73309B	#FFFFFF	#000000	##FFFFFF
##73309B	1.00	8.00	2.63	8.00
#FFFFFF	8.00	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	8.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004E9E

Deuteranopia (green-blind)

#1F5299

Tritanopia (blue-blind)

#6D4762

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #73309b;
/* rgb */ color: rgb(115, 48, 155);
/* oklch */ color: oklch(45.4% 0.170 310.0);

Tailwind

colors: {
  custom: {
    50: '#9f6eb9',
    500: '#73309b',
    950: '#000000',
  },
}

SCSS

$custom: #73309b;
$custom-light: #9f6eb9;
$custom-dark: #000000;

JSON

{
  "hex": "#73309b",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 155
  },
  "hsl": {
    "h": 277.57,
    "s": 52.709,
    "l": 39.804
  },
  "oklch": {
    "l": 0.45409,
    "c": 0.17021,
    "h": 310
  },
  "luminance": 0.08125
}

Semantic roles & 50–950 ramp

primary

#73309B

secondary

#89BB6C

accent

#DC4C82

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #73309B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →