#73309A#73309A

#73309A is a mid, vivid violet. Relative luminance 0.081; OKLCH L 45.3% C 0.169 H 310.4°. Best body text is #FFFFFF at 8.02:1 contrast (WCAG AA passes).

Color values

HEX	#73309A
RGB	rgb(115, 48, 154)
HSL	hsl(278, 52%, 40%)
HSV	hsv(278, 69%, 60%)
CMYK	cmyk(25.3%, 68.8%, 0%, 39.6%)
CIE-LAB	lab(34.17, 47.53, -45.62)
CIE-LCH	lch(34.17, 65.88, 316.18°)
OKLab	oklab(45.34% 0.1096 -0.1289)
OKLCH	oklch(45.34% 0.169 310.4)
XYZ	xyz(13.9588, 8.0921, 31.3922)
Luminance	0.0809 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73309A #579A30

analogous

#3E309A #73309A #9A308C

triadic

#73309A #9A7330 #309A73

tetradic

#73309A #9A3E30 #579A30 #308C9A

square

#73309A #9A3E30 #579A30 #308C9A

split-complementary

#73309A #8C9A30 #309A3E

monochromatic

#2D133D #50216B #73309A #9543C4 #AF72D3

Accessibility & contrast

On white

8.02

#73309A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.62

#73309A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73309A

8.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73309A	#FFFFFF	#000000	##FFFFFF
##73309A	1.00	8.02	2.62	8.02
#FFFFFF	8.02	1.00	21.00	1.00
#000000	2.62	21.00	1.00	21.00
##FFFFFF	8.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004D9D

Deuteranopia (green-blind)

#205198

Tritanopia (blue-blind)

#6E4661

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #73309a;
/* rgb */ color: rgb(115, 48, 154);
/* oklch */ color: oklch(45.3% 0.169 310.4);

Tailwind

colors: {
  custom: {
    50: '#9f6eb8',
    500: '#73309a',
    950: '#000000',
  },
}

SCSS

$custom: #73309a;
$custom-light: #9f6eb8;
$custom-dark: #000000;

JSON

{
  "hex": "#73309a",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 154
  },
  "hsl": {
    "h": 277.925,
    "s": 52.475,
    "l": 39.608
  },
  "oklch": {
    "l": 0.45338,
    "c": 0.16916,
    "h": 310.4
  },
  "luminance": 0.08092
}

Semantic roles & 50–950 ramp

primary

#73309A

secondary

#88BB6B

accent

#DC4C81

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #73309A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →