#73308E#73308E

#73308E is a dark, vivid purple. Relative luminance 0.077; OKLCH L 44.5% C 0.157 H 314.8°. Best body text is #FFFFFF at 8.26:1 contrast (WCAG AA passes).

Color values

HEX	#73308E
RGB	rgb(115, 48, 142)
HSL	hsl(283, 49%, 37%)
HSV	hsv(283, 66%, 56%)
CMYK	cmyk(19%, 66.2%, 0%, 44.3%)
CIE-LAB	lab(33.38, 44.85, -39.56)
CIE-LCH	lch(33.38, 59.80, 318.58°)
OKLab	oklab(44.51% 0.1103 -0.1111)
OKLCH	oklch(44.51% 0.157 314.8)
XYZ	xyz(13.0089, 7.7122, 26.3893)
Luminance	0.0771 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73308E #4B8E30

analogous

#44308E #73308E #8E307A

triadic

#73308E #8E7330 #308E73

tetradic

#73308E #8E4430 #4B8E30 #307A8E

square

#73308E #8E4430 #4B8E30 #307A8E

split-complementary

#73308E #7A8E30 #308E44

monochromatic

#291133 #4E2160 #73308E #983FBC #B16BCD

Accessibility & contrast

On white

8.26

#73308E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.54

#73308E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73308E

8.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73308E	#FFFFFF	#000000	##FFFFFF
##73308E	1.00	8.26	2.54	8.26
#FFFFFF	8.26	1.00	21.00	1.00
#000000	2.54	21.00	1.00	21.00
##FFFFFF	8.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#064B91

Deuteranopia (green-blind)

#2D508C

Tritanopia (blue-blind)

#71425B

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #73308e;
/* rgb */ color: rgb(115, 48, 142);
/* oklch */ color: oklch(44.5% 0.157 314.8);

Tailwind

colors: {
  custom: {
    50: '#9e6daf',
    500: '#73308e',
    950: '#000000',
  },
}

SCSS

$custom: #73308e;
$custom-light: #9e6daf;
$custom-dark: #000000;

JSON

{
  "hex": "#73308e",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 142
  },
  "hsl": {
    "h": 282.766,
    "s": 49.474,
    "l": 37.255
  },
  "oklch": {
    "l": 0.44509,
    "c": 0.15662,
    "h": 314.8
  },
  "luminance": 0.07712
}

Semantic roles & 50–950 ramp

primary

#73308E

secondary

#7CB465

accent

#D94F76

background

#FAF6FA

surface

#F3ECF5

border

#CDC7CF

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #73308E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →