#73307E#73307E

#73307E is a dark, vivid purple. Relative luminance 0.073; OKLCH L 43.5% C 0.140 H 321.8°. Best body text is #FFFFFF at 8.56:1 contrast (WCAG AA passes).

Color values

HEX	#73307E
RGB	rgb(115, 48, 126)
HSL	hsl(292, 45%, 34%)
HSV	hsv(292, 62%, 49%)
CMYK	cmyk(8.7%, 61.9%, 0%, 50.6%)
CIE-LAB	lab(32.40, 41.44, -31.19)
CIE-LCH	lch(32.40, 51.87, 323.03°)
OKLab	oklab(43.49% 0.1102 -0.0867)
OKLCH	oklch(43.49% 0.14 321.8)
XYZ	xyz(11.8927, 7.2657, 20.5106)
Luminance	0.0727 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73307E #3B7E30

analogous

#4C307E #73307E #7E3062

triadic

#73307E #7E7330 #307E73

tetradic

#73307E #7E4C30 #3B7E30 #30627E

square

#73307E #7E4C30 #3B7E30 #30627E

split-complementary

#73307E #627E30 #307E4C

monochromatic

#220E25 #4B1F52 #73307E #9B41AA #B764C4

Accessibility & contrast

On white

8.56

#73307E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.45

#73307E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73307E

8.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73307E	#FFFFFF	#000000	##FFFFFF
##73307E	1.00	8.56	2.45	8.56
#FFFFFF	8.56	1.00	21.00	1.00
#000000	2.45	21.00	1.00	21.00
##FFFFFF	8.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#204780

Deuteranopia (green-blind)

#394F7C

Tritanopia (blue-blind)

#743C52

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #73307e;
/* rgb */ color: rgb(115, 48, 126);
/* oklch */ color: oklch(43.5% 0.140 321.8);

Tailwind

colors: {
  custom: {
    50: '#9e6da4',
    500: '#73307e',
    950: '#000000',
  },
}

SCSS

$custom: #73307e;
$custom-light: #9e6da4;
$custom-dark: #000000;

JSON

{
  "hex": "#73307e",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 126
  },
  "hsl": {
    "h": 291.538,
    "s": 44.828,
    "l": 34.118
  },
  "oklch": {
    "l": 0.43492,
    "c": 0.14023,
    "h": 321.8
  },
  "luminance": 0.07265
}

Semantic roles & 50–950 ramp

primary

#73307E

secondary

#69AB5F

accent

#D55366

background

#F9F6FA

surface

#F2ECF4

border

#CCC7CE

text

#0F070F

muted

#7E7A7F

Preview Lab

Preview with #73307E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →