#733071#733071

#733071 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 42.7% C 0.128 H 328.7°. Best body text is #FFFFFF at 8.79:1 contrast (WCAG AA passes).

Color values

HEX	#733071
RGB	rgb(115, 48, 113)
HSL	hsl(302, 41%, 32%)
HSV	hsv(302, 58%, 45%)
CMYK	cmyk(0%, 58.3%, 1.7%, 54.9%)
CIE-LAB	lab(31.70, 38.87, -24.13)
CIE-LCH	lch(31.70, 45.74, 328.17°)
OKLab	oklab(42.75% 0.1089 -0.0663)
OKLCH	oklch(42.75% 0.128 328.7)
XYZ	xyz(11.1077, 6.9517, 16.3763)
Luminance	0.0695 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733071 #307332

analogous

#543073 #733071 #733050

triadic

#733071 #717330 #307173

tetradic

#733071 #735430 #307332 #305073

square

#733071 #735430 #307332 #305073

split-complementary

#733071 #507330 #307354

monochromatic

#1D0C1C #481E47 #733071 #9E429B #BD61BA

Accessibility & contrast

On white

8.79

#733071 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.39

#733071 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #733071

8.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733071	#FFFFFF	#000000	##FFFFFF
##733071	1.00	8.79	2.39	8.79
#FFFFFF	8.79	1.00	21.00	1.00
#000000	2.39	21.00	1.00	21.00
##FFFFFF	8.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A4573

Deuteranopia (green-blind)

#404E6F

Tritanopia (blue-blind)

#77374C

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #733071;
/* rgb */ color: rgb(115, 48, 113);
/* oklch */ color: oklch(42.7% 0.128 328.7);

Tailwind

colors: {
  custom: {
    50: '#9d6c9a',
    500: '#733071',
    950: '#000000',
  },
}

SCSS

$custom: #733071;
$custom-light: #9d6c9a;
$custom-dark: #000000;

JSON

{
  "hex": "#733071",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 113
  },
  "hsl": {
    "h": 301.791,
    "s": 41.104,
    "l": 31.961
  },
  "oklch": {
    "l": 0.42745,
    "c": 0.12752,
    "h": 328.7
  },
  "luminance": 0.06951
}

Semantic roles & 50–950 ramp

primary

#733071

secondary

#5BA45D

accent

#D15B57

background

#F9F6F9

surface

#F2ECF2

border

#CCC7CC

text

#0F070E

muted

#7E7A7E

Preview Lab

Preview with #733071

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →