#73306F#73306F

#73306F is a dark, vivid purple. Relative luminance 0.069; OKLCH L 42.6% C 0.126 H 329.9°. Best body text is #FFFFFF at 8.82:1 contrast (WCAG AA passes).

Color values

HEX	#73306F
RGB	rgb(115, 48, 111)
HSL	hsl(304, 41%, 32%)
HSV	hsv(304, 58%, 45%)
CMYK	cmyk(0%, 58.3%, 3.5%, 54.9%)
CIE-LAB	lab(31.59, 38.49, -23.02)
CIE-LCH	lch(31.59, 44.84, 329.12°)
OKLab	oklab(42.64% 0.1087 -0.0631)
OKLCH	oklch(42.64% 0.126 329.9)
XYZ	xyz(10.9963, 6.9072, 15.7899)
Luminance	0.0691 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73306F #307334

analogous

#563073 #73306F #73304E

triadic

#73306F #6F7330 #306F73

tetradic

#73306F #735630 #307334 #304E73

square

#73306F #735630 #307334 #304E73

split-complementary

#73306F #4E7330 #307356

monochromatic

#1D0C1C #481E45 #73306F #9E4299 #BD61B7

Accessibility & contrast

On white

8.82

#73306F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.38

#73306F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73306F

8.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73306F	#FFFFFF	#000000	##FFFFFF
##73306F	1.00	8.82	2.38	8.82
#FFFFFF	8.82	1.00	21.00	1.00
#000000	2.38	21.00	1.00	21.00
##FFFFFF	8.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B4471

Deuteranopia (green-blind)

#414E6D

Tritanopia (blue-blind)

#77364B

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #73306f;
/* rgb */ color: rgb(115, 48, 111);
/* oklch */ color: oklch(42.6% 0.126 329.9);

Tailwind

colors: {
  custom: {
    50: '#9d6c98',
    500: '#73306f',
    950: '#000000',
  },
}

SCSS

$custom: #73306f;
$custom-light: #9d6c98;
$custom-dark: #000000;

JSON

{
  "hex": "#73306f",
  "rgb": {
    "r": 115,
    "g": 48,
    "b": 111
  },
  "hsl": {
    "h": 303.582,
    "s": 41.104,
    "l": 31.961
  },
  "oklch": {
    "l": 0.42637,
    "c": 0.12565,
    "h": 329.9
  },
  "luminance": 0.06906
}

Semantic roles & 50–950 ramp

primary

#73306F

secondary

#5BA45F

accent

#D15E57

background

#F9F6F9

surface

#F2ECF2

border

#CCC7CC

text

#0F070D

muted

#7E7A7E

Preview Lab

Preview with #73306F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →