#73306E#73306E
#73306E is a dark, vivid purple. Relative luminance 0.069; OKLCH L 42.6% C 0.125 H 330.5°. Best body text is #FFFFFF at 8.83:1 contrast (WCAG AA passes).
Color values
| HEX | #73306E |
|---|---|
| RGB | rgb(115, 48, 110) |
| HSL | hsl(304, 41%, 32%) |
| HSV | hsv(304, 58%, 45%) |
| CMYK | cmyk(0%, 58.3%, 4.3%, 54.9%) |
| CIE-LAB | lab(31.54, 38.30, -22.46) |
| CIE-LCH | lch(31.54, 44.40, 329.61°) |
| OKLab | oklab(42.58% 0.1085 -0.0615) |
| OKLCH | oklch(42.58% 0.125 330.5) |
| XYZ | xyz(10.9416, 6.8853, 15.5015) |
| Luminance | 0.0688 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Grape
#6C3461
ΔE00 3.74
Darkish Purple
#751973
ΔE00 4.67
Bruise
#7E4071
ΔE00 5.03
Light Eggplant
#894585
ΔE00 7.06
Purple
#800080
ΔE00 7.17
Rich Purple
#720058
ΔE00 7.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73306E #307335
analogous
#573073 #73306E #73304D
triadic
#73306E #6E7330 #306E73
tetradic
#73306E #735730 #307335 #304D73
square
#73306E #735730 #307335 #304D73
split-complementary
#73306E #4D7330 #307357
monochromatic
#1D0C1B #481E45 #73306E #9E4297 #BD61B6
Accessibility & contrast
On white
8.83
#73306E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.38
#73306E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73306E
8.83:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73306E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73306E | 1.00 | 8.83 | 2.38 | 8.83 |
| #FFFFFF | 8.83 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.38 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.83 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2C4470
Deuteranopia (green-blind)
#414E6C
Tritanopia (blue-blind)
#77364A
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #73306e; /* rgb */ color: rgb(115, 48, 110); /* oklch */ color: oklch(42.6% 0.125 330.5);
Tailwind
colors: {
custom: {
50: '#9d6c98',
500: '#73306e',
950: '#000000',
},
}SCSS
$custom: #73306e; $custom-light: #9d6c98; $custom-dark: #000000;
JSON
{
"hex": "#73306e",
"rgb": {
"r": 115,
"g": 48,
"b": 110
},
"hsl": {
"h": 304.478,
"s": 41.104,
"l": 31.961
},
"oklch": {
"l": 0.42583,
"c": 0.12472,
"h": 330.5
},
"luminance": 0.06885
}Semantic roles & 50–950 ramp
primary
#73306E
secondary
#5BA460
accent
#D16057
background
#F9F6F9
surface
#F2ECF2
border
#CCC7CC
text
#0F070D
muted
#7E7A7E