#732FB3#732FB3

#732FB3 is a mid, vivid violet. Relative luminance 0.089; OKLCH L 47.1% C 0.197 H 302.9°. Best body text is #FFFFFF at 7.54:1 contrast (WCAG AA passes).

Color values

HEX	#732FB3
RGB	rgb(115, 47, 179)
HSL	hsl(271, 58%, 44%)
HSV	hsv(271, 74%, 70%)
CMYK	cmyk(35.8%, 73.7%, 0%, 29.8%)
CIE-LAB	lab(35.85, 53.84, -57.91)
CIE-LCH	lch(35.85, 79.07, 312.91°)
OKLab	oklab(47.11% 0.1068 -0.165)
OKLCH	oklch(47.11% 0.197 302.9)
XYZ	xyz(16.2215, 8.9325, 43.5086)
Luminance	0.0893 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732FB3 #6FB32F

analogous

#312FB3 #732FB3 #B32FB1

triadic

#732FB3 #B3732F #2FB373

tetradic

#732FB3 #B3312F #6FB32F #2FB1B3

square

#732FB3 #B3312F #6FB32F #2FB1B3

split-complementary

#732FB3 #B1B32F #2FB331

monochromatic

#351652 #542283 #732FB3 #924FD1 #B07FDD

Accessibility & contrast

On white

7.54

#732FB3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.79

#732FB3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732FB3

7.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732FB3	#FFFFFF	#000000	##FFFFFF
##732FB3	1.00	7.54	2.79	7.54
#FFFFFF	7.54	1.00	21.00	1.00
#000000	2.79	21.00	1.00	21.00
##FFFFFF	7.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0053B7

Deuteranopia (green-blind)

#0054B0

Tritanopia (blue-blind)

#66506F

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #732fb3;
/* rgb */ color: rgb(115, 47, 179);
/* oklch */ color: oklch(47.1% 0.197 302.9);

Tailwind

colors: {
  custom: {
    50: '#a16ecb',
    500: '#732fb3',
    950: '#000000',
  },
}

SCSS

$custom: #732fb3;
$custom-light: #a16ecb;
$custom-dark: #000000;

JSON

{
  "hex": "#732fb3",
  "rgb": {
    "r": 115,
    "g": 47,
    "b": 179
  },
  "hsl": {
    "h": 270.909,
    "s": 58.407,
    "l": 44.314
  },
  "oklch": {
    "l": 0.47114,
    "c": 0.19654,
    "h": 302.9
  },
  "luminance": 0.08933
}

Semantic roles & 50–950 ramp

primary

#732FB3

secondary

#9EC678

accent

#E24692

background

#FAF6FC

surface

#F4ECF9

border

#CEC7D2

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #732FB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →