#732EA4#732EA4

#732EA4 is a mid, vivid violet. Relative luminance 0.083; OKLCH L 45.8% C 0.182 H 307.3°. Best body text is #FFFFFF at 7.91:1 contrast (WCAG AA passes).

Color values

HEX	#732EA4
RGB	rgb(115, 46, 164)
HSL	hsl(275, 56%, 41%)
HSV	hsv(275, 72%, 64%)
CMYK	cmyk(29.9%, 72%, 0%, 35.7%)
CIE-LAB	lab(34.56, 50.75, -51.05)
CIE-LCH	lch(34.56, 71.98, 314.83°)
OKLab	oklab(45.84% 0.1105 -0.1448)
OKLCH	oklch(45.84% 0.182 307.3)
XYZ	xyz(14.7466, 8.2794, 35.9360)
Luminance	0.0828 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732EA4 #5FA42E

analogous

#382EA4 #732EA4 #A42E9A

triadic

#732EA4 #A4732E #2EA473

tetradic

#732EA4 #A4382E #5FA42E #2E9AA4

square

#732EA4 #A4382E #5FA42E #2E9AA4

split-complementary

#732EA4 #9AA42E #2EA438

monochromatic

#301344 #512174 #732EA4 #9345CB #AF74D8

Accessibility & contrast

On white

7.91

#732EA4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.66

#732EA4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732EA4

7.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732EA4	#FFFFFF	#000000	##FFFFFF
##732EA4	1.00	7.91	2.66	7.91
#FFFFFF	7.91	1.00	21.00	1.00
#000000	2.66	21.00	1.00	21.00
##FFFFFF	7.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004FA7

Deuteranopia (green-blind)

#0652A1

Tritanopia (blue-blind)

#6B4966

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #732ea4;
/* rgb */ color: rgb(115, 46, 164);
/* oklch */ color: oklch(45.8% 0.182 307.3);

Tailwind

colors: {
  custom: {
    50: '#a06dc0',
    500: '#732ea4',
    950: '#000000',
  },
}

SCSS

$custom: #732ea4;
$custom-light: #a06dc0;
$custom-dark: #000000;

JSON

{
  "hex": "#732ea4",
  "rgb": {
    "r": 115,
    "g": 46,
    "b": 164
  },
  "hsl": {
    "h": 275.085,
    "s": 56.19,
    "l": 41.176
  },
  "oklch": {
    "l": 0.45838,
    "c": 0.18216,
    "h": 307.3
  },
  "luminance": 0.08279
}

Semantic roles & 50–950 ramp

primary

#732EA4

secondary

#90C06E

accent

#DF4887

background

#FAF6FB

surface

#F4ECF7

border

#CEC7D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #732EA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →