#732DA4#732DA4

#732DA4 is a mid, vivid violet. Relative luminance 0.082; OKLCH L 45.7% C 0.183 H 307.4°. Best body text is #FFFFFF at 7.95:1 contrast (WCAG AA passes).

Color values

HEX	#732DA4
RGB	rgb(115, 45, 164)
HSL	hsl(275, 57%, 41%)
HSV	hsv(275, 73%, 64%)
CMYK	cmyk(29.9%, 72.6%, 0%, 35.7%)
CIE-LAB	lab(34.40, 51.19, -51.30)
CIE-LCH	lch(34.40, 72.47, 314.94°)
OKLab	oklab(45.73% 0.1115 -0.1456)
OKLCH	oklch(45.73% 0.183 307.4)
XYZ	xyz(14.7080, 8.2021, 35.9231)
Luminance	0.0820 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732DA4 #5EA42D

analogous

#372DA4 #732DA4 #A42D99

triadic

#732DA4 #A4732D #2DA473

tetradic

#732DA4 #A4372D #5EA42D #2D99A4

square

#732DA4 #A4372D #5EA42D #2D99A4

split-complementary

#732DA4 #99A42D #2DA437

monochromatic

#301344 #512074 #732DA4 #9343CB #AF73D9

Accessibility & contrast

On white

7.95

#732DA4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#732DA4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732DA4

7.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732DA4	#FFFFFF	#000000	##FFFFFF
##732DA4	1.00	7.95	2.64	7.95
#FFFFFF	7.95	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004EA7

Deuteranopia (green-blind)

#0351A1

Tritanopia (blue-blind)

#6B4966

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #732da4;
/* rgb */ color: rgb(115, 45, 164);
/* oklch */ color: oklch(45.7% 0.183 307.4);

Tailwind

colors: {
  custom: {
    50: '#a06cc0',
    500: '#732da4',
    950: '#000000',
  },
}

SCSS

$custom: #732da4;
$custom-light: #a06cc0;
$custom-dark: #000000;

JSON

{
  "hex": "#732da4",
  "rgb": {
    "r": 115,
    "g": 45,
    "b": 164
  },
  "hsl": {
    "h": 275.294,
    "s": 56.938,
    "l": 40.98
  },
  "oklch": {
    "l": 0.45726,
    "c": 0.18337,
    "h": 307.4
  },
  "luminance": 0.08202
}

Semantic roles & 50–950 ramp

primary

#732DA4

secondary

#8FC06D

accent

#E04886

background

#FAF6FB

surface

#F4ECF7

border

#CEC7D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #732DA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →