#732CB3#732CB3
#732CB3 is a mid, vivid violet. Relative luminance 0.087; OKLCH L 46.8% C 0.200 H 303.2°. Best body text is #FFFFFF at 7.66:1 contrast (WCAG AA passes).
Color values
| HEX | #732CB3 |
|---|---|
| RGB | rgb(115, 44, 179) |
| HSL | hsl(272, 61%, 44%) |
| HSV | hsv(272, 75%, 70%) |
| CMYK | cmyk(35.8%, 75.4%, 0%, 29.8%) |
| CIE-LAB | lab(35.40, 55.12, -58.64) |
| CIE-LCH | lch(35.40, 80.48, 313.23°) |
| OKLab | oklab(46.79% 0.1096 -0.1672) |
| OKLCH | oklch(46.79% 0.2 303.2) |
| XYZ | xyz(16.1057, 8.7009, 43.4700) |
| Luminance | 0.0870 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 4.42
Purple (survey)
#7E1E9C
ΔE00 5.07
Purple Blue
#5D21D0
ΔE00 5.63
Bluey Purple
#6241C7
ΔE00 6.29
Darkviolet
#9400D3
ΔE00 6.33
Blurple
#5539CC
ΔE00 6.78
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#732CB3 #6CB32C
analogous
#302CB3 #732CB3 #B32CAF
triadic
#732CB3 #B3732C #2CB373
tetradic
#732CB3 #B3302C #6CB32C #2CAFB3
square
#732CB3 #B3302C #6CB32C #2CAFB3
split-complementary
#732CB3 #AFB32C #2CB330
monochromatic
#341451 #532082 #732CB3 #924AD2 #AF7BDF
Accessibility & contrast
On white
7.66
#732CB3 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.74
#732CB3 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #732CB3
7.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##732CB3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##732CB3 | 1.00 | 7.66 | 2.74 | 7.66 |
| #FFFFFF | 7.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.74 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0052B7
Deuteranopia (green-blind)
#0053B0
Tritanopia (blue-blind)
#664E6E
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #732cb3; /* rgb */ color: rgb(115, 44, 179); /* oklch */ color: oklch(46.8% 0.200 303.2);
Tailwind
colors: {
custom: {
50: '#a16dcb',
500: '#732cb3',
950: '#000000',
},
}SCSS
$custom: #732cb3; $custom-light: #a16dcb; $custom-dark: #000000;
JSON
{
"hex": "#732cb3",
"rgb": {
"r": 115,
"g": 44,
"b": 179
},
"hsl": {
"h": 271.556,
"s": 60.538,
"l": 43.725
},
"oklch": {
"l": 0.46795,
"c": 0.19986,
"h": 303.2
},
"luminance": 0.08701
}Semantic roles & 50–950 ramp
primary
#732CB3
secondary
#9BC774
accent
#E44490
background
#FAF6FC
surface
#F4ECF9
border
#CEC7D2
text
#100713
muted
#7F7A82