#732CA1#732CA1
#732CA1 is a mid, vivid violet. Relative luminance 0.080; OKLCH L 45.4% C 0.182 H 308.5°. Best body text is #FFFFFF at 8.07:1 contrast (WCAG AA passes).
Color values
| HEX | #732CA1 |
|---|---|
| RGB | rgb(115, 44, 161) |
| HSL | hsl(276, 57%, 40%) |
| HSV | hsv(276, 73%, 63%) |
| CMYK | cmyk(28.6%, 72.7%, 0%, 36.9%) |
| CIE-LAB | lab(34.02, 50.95, -50.10) |
| CIE-LCH | lch(34.02, 71.45, 315.48°) |
| OKLab | oklab(45.39% 0.113 -0.142) |
| OKLCH | oklch(45.39% 0.182 308.5) |
| XYZ | xyz(14.4026, 8.0196, 34.5005) |
| Luminance | 0.0802 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 2.83
Purple (survey)
#7E1E9C
ΔE00 3.02
Darkmagenta
#8B008B
ΔE00 7.59
Darkviolet
#9400D3
ΔE00 8.08
Purple Blue
#5D21D0
ΔE00 8.10
Purple
#800080
ΔE00 8.15
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#732CA1 #5AA12C
analogous
#382CA1 #732CA1 #A12C95
triadic
#732CA1 #A1732C #2CA173
tetradic
#732CA1 #A1382C #5AA12C #2C95A1
square
#732CA1 #A1382C #5AA12C #2C95A1
split-complementary
#732CA1 #95A12C #2CA138
monochromatic
#2E1241 #511F71 #732CA1 #9440CB #AF70D8
Accessibility & contrast
On white
8.07
#732CA1 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#732CA1 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #732CA1
8.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##732CA1 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##732CA1 | 1.00 | 8.07 | 2.60 | 8.07 |
| #FFFFFF | 8.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004DA4
Deuteranopia (green-blind)
#0B519F
Tritanopia (blue-blind)
#6C4764
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #732ca1; /* rgb */ color: rgb(115, 44, 161); /* oklch */ color: oklch(45.4% 0.182 308.5);
Tailwind
colors: {
custom: {
50: '#a06cbe',
500: '#732ca1',
950: '#000000',
},
}SCSS
$custom: #732ca1; $custom-light: #a06cbe; $custom-dark: #000000;
JSON
{
"hex": "#732ca1",
"rgb": {
"r": 115,
"g": 44,
"b": 161
},
"hsl": {
"h": 276.41,
"s": 57.073,
"l": 40.196
},
"oklch": {
"l": 0.45389,
"c": 0.18152,
"h": 308.5
},
"luminance": 0.08019
}Semantic roles & 50–950 ramp
primary
#732CA1
secondary
#8BBF6A
accent
#E04784
background
#FAF6FB
surface
#F4ECF7
border
#CEC7D0
text
#0F0712
muted
#7F7A81