#732BB9#732BB9

#732BB9 is a mid, highly saturated violet. Relative luminance 0.089; OKLCH L 47.2% C 0.207 H 301.8°. Best body text is #FFFFFF at 7.57:1 contrast (WCAG AA passes).

Color values

HEX#732BB9
RGBrgb(115, 43, 185)
HSLhsl(270, 62%, 45%)
HSVhsv(270, 77%, 73%)
CMYKcmyk(37.8%, 76.8%, 0%, 27.5%)
CIE-LABlab(35.74, 56.95, -61.64)
CIE-LCHlch(35.74, 83.92, 312.74°)
OKLaboklab(47.19% 0.109 -0.176)
OKLCHoklch(47.19% 0.207 301.8)
XYZxyz(16.6889, 8.8753, 46.7234)
Luminance0.0887 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#732BB9 #71B92B
analogous
#2C2BB9 #732BB9 #B92BB8
triadic
#732BB9 #B9732B #2BB973
tetradic
#732BB9 #B92C2B #71B92B #2BB8B9
square
#732BB9 #B92C2B #71B92B #2BB8B9
split-complementary
#732BB9 #B8B92B #2BB92C
monochromatic
#351456 #541F87 #732BB9 #924CD5 #B07EE1

Accessibility & contrast

On white

7.57
#732BB9 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.77
#732BB9 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732BB9
7.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##732BB9#FFFFFF#000000##FFFFFF
##732BB91.007.572.777.57
#FFFFFF7.571.0021.001.00
#0000002.7721.001.0021.00
##FFFFFF7.571.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0053BD
Deuteranopia (green-blind)
#0053B6
Tritanopia (blue-blind)
#645071
Achromatopsia (no color)
#545454

Design tokens & code

CSS
--color: #732bb9;
/* rgb */ color: rgb(115, 43, 185);
/* oklch */ color: oklch(47.2% 0.207 301.8);
Tailwind
colors: {
  custom: {
    50: '#a26ccf',
    500: '#732bb9',
    950: '#000000',
  },
}
SCSS
$custom: #732bb9;
$custom-light: #a26ccf;
$custom-dark: #000000;
JSON
{
  "hex": "#732bb9",
  "rgb": {
    "r": 115,
    "g": 43,
    "b": 185
  },
  "hsl": {
    "h": 270.423,
    "s": 62.281,
    "l": 44.706
  },
  "oklch": {
    "l": 0.47185,
    "c": 0.20699,
    "h": 301.8
  },
  "luminance": 0.08875
}

Semantic roles & 50–950 ramp

primary
#732BB9
secondary
#9FC976
accent
#E54293
background
#FAF6FC
surface
#F4ECF9
border
#CEC7D2
text
#100714
muted
#7F7A82

Preview Lab

Preview with #732BB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#732BB9 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva