#732BB1#732BB1

#732BB1 is a mid, vivid violet. Relative luminance 0.085; OKLCH L 46.5% C 0.199 H 303.9°. Best body text is #FFFFFF at 7.75:1 contrast (WCAG AA passes).

Color values

HEX	#732BB1
RGB	rgb(115, 43, 177)
HSL	hsl(272, 61%, 43%)
HSV	hsv(272, 76%, 69%)
CMYK	cmyk(35%, 75.7%, 0%, 30.6%)
CIE-LAB	lab(35.10, 55.07, -57.95)
CIE-LCH	lch(35.10, 79.94, 313.54°)
OKLab	oklab(46.53% 0.1109 -0.1651)
OKLCH	oklch(46.53% 0.199 303.9)
XYZ	xyz(15.8681, 8.5470, 42.4002)
Luminance	0.0855 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732BB1 #69B12B

analogous

#302BB1 #732BB1 #B12BAC

triadic

#732BB1 #B1732B #2BB173

tetradic

#732BB1 #B1302B #69B12B #2BACB1

square

#732BB1 #B1302B #69B12B #2BACB1

split-complementary

#732BB1 #ACB12B #2BB130

monochromatic

#33134F #531F80 #732BB1 #9247D2 #AF78DE

Accessibility & contrast

On white

7.75

#732BB1 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.71

#732BB1 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732BB1

7.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732BB1	#FFFFFF	#000000	##FFFFFF
##732BB1	1.00	7.75	2.71	7.75
#FFFFFF	7.75	1.00	21.00	1.00
#000000	2.71	21.00	1.00	21.00
##FFFFFF	7.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051B5

Deuteranopia (green-blind)

#0052AE

Tritanopia (blue-blind)

#674D6C

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #732bb1;
/* rgb */ color: rgb(115, 43, 177);
/* oklch */ color: oklch(46.5% 0.199 303.9);

Tailwind

colors: {
  custom: {
    50: '#a16cc9',
    500: '#732bb1',
    950: '#000000',
  },
}

SCSS

$custom: #732bb1;
$custom-light: #a16cc9;
$custom-dark: #000000;

JSON

{
  "hex": "#732bb1",
  "rgb": {
    "r": 115,
    "g": 43,
    "b": 177
  },
  "hsl": {
    "h": 272.239,
    "s": 60.909,
    "l": 43.137
  },
  "oklch": {
    "l": 0.46531,
    "c": 0.1989,
    "h": 303.9
  },
  "luminance": 0.08547
}

Semantic roles & 50–950 ramp

primary

#732BB1

secondary

#99C672

accent

#E4448E

background

#FAF6FC

surface

#F4ECF8

border

#CEC7D1

text

#100713

muted

#7F7A82

Preview Lab

Preview with #732BB1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →