#732AAB#732AAB
#732AAB is a mid, vivid violet. Relative luminance 0.082; OKLCH L 45.9% C 0.194 H 305.7°. Best body text is #FFFFFF at 7.93:1 contrast (WCAG AA passes).
Color values
| HEX | #732AAB |
|---|---|
| RGB | rgb(115, 42, 171) |
| HSL | hsl(274, 61%, 42%) |
| HSV | hsv(274, 75%, 67%) |
| CMYK | cmyk(32.7%, 75.4%, 0%, 32.9%) |
| CIE-LAB | lab(34.48, 54.09, -55.37) |
| CIE-LCH | lch(34.48, 77.41, 314.33°) |
| OKLab | oklab(45.95% 0.1131 -0.1575) |
| OKLCH | oklch(45.95% 0.194 305.7) |
| XYZ | xyz(15.2472, 8.2412, 39.3076) |
| Luminance | 0.0824 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 3.65
Purple (survey)
#7E1E9C
ΔE00 3.94
Purple Blue
#5D21D0
ΔE00 6.57
Darkviolet
#9400D3
ΔE00 6.97
Bluey Purple
#6241C7
ΔE00 7.39
Violet Blue
#510AC9
ΔE00 7.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#732AAB #62AB2A
analogous
#322AAB #732AAB #AB2AA3
triadic
#732AAB #AB732A #2AAB73
tetradic
#732AAB #AB322A #62AB2A #2AA3AB
square
#732AAB #AB322A #62AB2A #2AA3AB
split-complementary
#732AAB #A3AB2A #2AAB32
monochromatic
#311249 #521E7A #732AAB #9342D1 #AF73DD
Accessibility & contrast
On white
7.93
#732AAB on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.65
#732AAB on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #732AAB
7.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##732AAB | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##732AAB | 1.00 | 7.93 | 2.65 | 7.93 |
| #FFFFFF | 7.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004FAF
Deuteranopia (green-blind)
#0051A8
Tritanopia (blue-blind)
#694A69
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #732aab; /* rgb */ color: rgb(115, 42, 171); /* oklch */ color: oklch(45.9% 0.194 305.7);
Tailwind
colors: {
custom: {
50: '#a06bc5',
500: '#732aab',
950: '#000000',
},
}SCSS
$custom: #732aab; $custom-light: #a06bc5; $custom-dark: #000000;
JSON
{
"hex": "#732aab",
"rgb": {
"r": 115,
"g": 42,
"b": 171
},
"hsl": {
"h": 273.953,
"s": 60.563,
"l": 41.765
},
"oklch": {
"l": 0.45949,
"c": 0.19394,
"h": 305.7
},
"luminance": 0.08241
}Semantic roles & 50–950 ramp
primary
#732AAB
secondary
#93C46D
accent
#E44489
background
#FAF6FC
surface
#F4ECF8
border
#CEC7D1
text
#0F0713
muted
#7F7A82