#73299E#73299E
#73299E is a dark, vivid violet. Relative luminance 0.077; OKLCH L 44.8% C 0.182 H 309.8°. Best body text is #FFFFFF at 8.27:1 contrast (WCAG AA passes).
Color values
| HEX | #73299E |
|---|---|
| RGB | rgb(115, 41, 158) |
| HSL | hsl(278, 59%, 39%) |
| HSV | hsv(278, 74%, 62%) |
| CMYK | cmyk(27.2%, 74.1%, 0%, 38%) |
| CIE-LAB | lab(33.35, 51.56, -49.38) |
| CIE-LCH | lch(33.35, 71.39, 316.24°) |
| OKLab | oklab(44.84% 0.1165 -0.1399) |
| OKLCH | oklch(44.84% 0.182 309.8) |
| XYZ | xyz(14.0335, 7.6996, 33.0880) |
| Luminance | 0.0770 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.52
Rebeccapurple
#663399
ΔE00 3.05
Darkmagenta
#8B008B
ΔE00 7.04
Purple
#800080
ΔE00 7.50
Darkviolet
#9400D3
ΔE00 8.38
Purple Blue
#5D21D0
ΔE00 8.47
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73299E #549E29
analogous
#39299E #73299E #9E298F
triadic
#73299E #9E7329 #299E73
tetradic
#73299E #9E3929 #549E29 #298F9E
square
#73299E #9E3929 #549E29 #298F9E
split-complementary
#73299E #8F9E29 #299E39
monochromatic
#2C103D #501C6D #73299E #9639CC #AF69D8
Accessibility & contrast
On white
8.27
#73299E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.54
#73299E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73299E
8.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73299E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73299E | 1.00 | 8.27 | 2.54 | 8.27 |
| #FFFFFF | 8.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004BA1
Deuteranopia (green-blind)
#0D4F9C
Tritanopia (blue-blind)
#6D4461
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #73299e; /* rgb */ color: rgb(115, 41, 158); /* oklch */ color: oklch(44.8% 0.182 309.8);
Tailwind
colors: {
custom: {
50: '#a06abb',
500: '#73299e',
950: '#000000',
},
}SCSS
$custom: #73299e; $custom-light: #a06abb; $custom-dark: #000000;
JSON
{
"hex": "#73299e",
"rgb": {
"r": 115,
"g": 41,
"b": 158
},
"hsl": {
"h": 277.949,
"s": 58.794,
"l": 39.02
},
"oklch": {
"l": 0.4484,
"c": 0.18207,
"h": 309.8
},
"luminance": 0.07699
}Semantic roles & 50–950 ramp
primary
#73299E
secondary
#85BF64
accent
#E2467F
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0712
muted
#7F7A81