#73299D#73299D

#73299D is a dark, vivid violet. Relative luminance 0.077; OKLCH L 44.8% C 0.181 H 310.1°. Best body text is #FFFFFF at 8.29:1 contrast (WCAG AA passes).

Color values

HEX	#73299D
RGB	rgb(115, 41, 157)
HSL	hsl(278, 59%, 39%)
HSV	hsv(278, 74%, 62%)
CMYK	cmyk(26.8%, 73.9%, 0%, 38.4%)
CIE-LAB	lab(33.28, 51.33, -48.89)
CIE-LCH	lch(33.28, 70.89, 316.40°)
OKLab	oklab(44.77% 0.1167 -0.1385)
OKLCH	oklch(44.77% 0.181 310.1)
XYZ	xyz(13.9478, 7.6653, 32.6366)
Luminance	0.0766 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73299D #539D29

analogous

#39299D #73299D #9D298D

triadic

#73299D #9D7329 #299D73

tetradic

#73299D #9D3929 #539D29 #298D9D

square

#73299D #9D3929 #539D29 #298D9D

split-complementary

#73299D #8D9D29 #299D39

monochromatic

#2C103C #4F1C6C #73299D #9638CB #B069D8

Accessibility & contrast

On white

8.29

#73299D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.53

#73299D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73299D

8.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73299D	#FFFFFF	#000000	##FFFFFF
##73299D	1.00	8.29	2.53	8.29
#FFFFFF	8.29	1.00	21.00	1.00
#000000	2.53	21.00	1.00	21.00
##FFFFFF	8.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004BA0

Deuteranopia (green-blind)

#104F9B

Tritanopia (blue-blind)

#6D4361

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #73299d;
/* rgb */ color: rgb(115, 41, 157);
/* oklch */ color: oklch(44.8% 0.181 310.1);

Tailwind

colors: {
  custom: {
    50: '#a06abb',
    500: '#73299d',
    950: '#000000',
  },
}

SCSS

$custom: #73299d;
$custom-light: #a06abb;
$custom-dark: #000000;

JSON

{
  "hex": "#73299d",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 157
  },
  "hsl": {
    "h": 278.276,
    "s": 58.586,
    "l": 38.824
  },
  "oklch": {
    "l": 0.44765,
    "c": 0.18108,
    "h": 310.1
  },
  "luminance": 0.07665
}

Semantic roles & 50–950 ramp

primary

#73299D

secondary

#84BE64

accent

#E2467E

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #73299D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →