#732995#732995

#732995 is a dark, vivid purple. Relative luminance 0.074; OKLCH L 44.2% C 0.173 H 312.9°. Best body text is #FFFFFF at 8.47:1 contrast (WCAG AA passes).

Color values

HEX	#732995
RGB	rgb(115, 41, 149)
HSL	hsl(281, 57%, 37%)
HSV	hsv(281, 72%, 58%)
CMYK	cmyk(22.8%, 72.5%, 0%, 41.6%)
CIE-LAB	lab(32.70, 49.57, -44.94)
CIE-LCH	lch(32.70, 66.91, 317.81°)
OKLab	oklab(44.18% 0.1178 -0.1269)
OKLCH	oklch(44.18% 0.173 312.9)
XYZ	xyz(13.2870, 7.4010, 29.1566)
Luminance	0.0740 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732995 #4B9529

analogous

#3D2995 #732995 #952981

triadic

#732995 #957329 #299573

tetradic

#732995 #953D29 #4B9529 #298195

square

#732995 #953D29 #4B9529 #298195

split-complementary

#732995 #819529 #29953D

monochromatic

#290F35 #4E1C65 #732995 #9836C5 #B164D4

Accessibility & contrast

On white

8.47

#732995 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.48

#732995 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732995

8.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732995	#FFFFFF	#000000	##FFFFFF
##732995	1.00	8.47	2.48	8.47
#FFFFFF	8.47	1.00	21.00	1.00
#000000	2.48	21.00	1.00	21.00
##FFFFFF	8.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004998

Deuteranopia (green-blind)

#1F4E93

Tritanopia (blue-blind)

#6F405C

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #732995;
/* rgb */ color: rgb(115, 41, 149);
/* oklch */ color: oklch(44.2% 0.173 312.9);

Tailwind

colors: {
  custom: {
    50: '#9f6ab5',
    500: '#732995',
    950: '#000000',
  },
}

SCSS

$custom: #732995;
$custom-light: #9f6ab5;
$custom-dark: #000000;

JSON

{
  "hex": "#732995",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 149
  },
  "hsl": {
    "h": 281.111,
    "s": 56.842,
    "l": 37.255
  },
  "oklch": {
    "l": 0.44177,
    "c": 0.17314,
    "h": 312.9
  },
  "luminance": 0.07401
}

Semantic roles & 50–950 ramp

primary

#732995

secondary

#7CBA60

accent

#E04878

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #732995

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →