#73298E#73298E
#73298E is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.7% C 0.166 H 315.5°. Best body text is #FFFFFF at 8.62:1 contrast (WCAG AA passes).
Color values
| HEX | #73298E |
|---|---|
| RGB | rgb(115, 41, 142) |
| HSL | hsl(284, 55%, 36%) |
| HSV | hsv(284, 71%, 56%) |
| CMYK | cmyk(19%, 71.1%, 0%, 44.3%) |
| CIE-LAB | lab(32.22, 48.06, -41.41) |
| CIE-LCH | lch(32.22, 63.44, 319.25°) |
| OKLab | oklab(43.68% 0.1186 -0.1165) |
| OKLCH | oklch(43.68% 0.166 315.5) |
| XYZ | xyz(12.7449, 7.1842, 26.3013) |
| Luminance | 0.0718 (WCAG relative) |
| Temperature | cool |
| Family | purple |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.94
Rebeccapurple
#663399
ΔE00 4.26
Purple
#800080
ΔE00 5.46
Darkmagenta
#8B008B
ΔE00 5.54
Darkish Purple
#751973
ΔE00 5.86
Warm Purple
#952E8F
ΔE00 7.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73298E #448E29
analogous
#40298E #73298E #8E2976
triadic
#73298E #8E7329 #298E73
tetradic
#73298E #8E4029 #448E29 #29768E
square
#73298E #8E4029 #448E29 #29768E
split-complementary
#73298E #768E29 #298E40
monochromatic
#260E2F #4D1B5F #73298E #9937BD #B360D1
Accessibility & contrast
On white
8.62
#73298E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.44
#73298E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73298E
8.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73298E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73298E | 1.00 | 8.62 | 2.44 | 8.62 |
| #FFFFFF | 8.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.44 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004891
Deuteranopia (green-blind)
#274E8C
Tritanopia (blue-blind)
#713D58
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #73298e; /* rgb */ color: rgb(115, 41, 142); /* oklch */ color: oklch(43.7% 0.166 315.5);
Tailwind
colors: {
custom: {
50: '#9f69b0',
500: '#73298e',
950: '#000000',
},
}SCSS
$custom: #73298e; $custom-light: #9f69b0; $custom-dark: #000000;
JSON
{
"hex": "#73298e",
"rgb": {
"r": 115,
"g": 41,
"b": 142
},
"hsl": {
"h": 283.96,
"s": 55.191,
"l": 35.882
},
"oklch": {
"l": 0.43681,
"c": 0.16623,
"h": 315.5
},
"luminance": 0.07184
}Semantic roles & 50–950 ramp
primary
#73298E
secondary
#74B75C
accent
#DF4971
background
#FAF6FA
surface
#F3EBF5
border
#CDC6CF
text
#0F0710
muted
#7F7A7F