#73298C#73298C

#73298C is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.5% C 0.164 H 316.3°. Best body text is #FFFFFF at 8.66:1 contrast (WCAG AA passes).

Color values

HEX	#73298C
RGB	rgb(115, 41, 140)
HSL	hsl(285, 55%, 35%)
HSV	hsv(285, 71%, 55%)
CMYK	cmyk(17.9%, 70.7%, 0%, 45.1%)
CIE-LAB	lab(32.09, 47.64, -40.40)
CIE-LCH	lch(32.09, 62.46, 319.70°)
OKLab	oklab(43.54% 0.1187 -0.1135)
OKLCH	oklch(43.54% 0.164 316.3)
XYZ	xyz(12.5961, 7.1247, 25.5175)
Luminance	0.0712 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73298C #428C29

analogous

#41298C #73298C #8C2974

triadic

#73298C #8C7329 #298C73

tetradic

#73298C #8C4129 #428C29 #29748C

square

#73298C #8C4129 #428C29 #29748C

split-complementary

#73298C #748C29 #298C41

monochromatic

#250D2D #4C1B5D #73298C #9A37BB #B45FD0

Accessibility & contrast

On white

8.66

#73298C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.42

#73298C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73298C

8.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73298C	#FFFFFF	#000000	##FFFFFF
##73298C	1.00	8.66	2.42	8.66
#FFFFFF	8.66	1.00	21.00	1.00
#000000	2.42	21.00	1.00	21.00
##FFFFFF	8.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00478F

Deuteranopia (green-blind)

#294E8A

Tritanopia (blue-blind)

#713C57

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #73298c;
/* rgb */ color: rgb(115, 41, 140);
/* oklch */ color: oklch(43.5% 0.164 316.3);

Tailwind

colors: {
  custom: {
    50: '#9f69ae',
    500: '#73298c',
    950: '#000000',
  },
}

SCSS

$custom: #73298c;
$custom-light: #9f69ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73298c",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 140
  },
  "hsl": {
    "h": 284.848,
    "s": 54.696,
    "l": 35.49
  },
  "oklch": {
    "l": 0.43543,
    "c": 0.16427,
    "h": 316.3
  },
  "luminance": 0.07124
}

Semantic roles & 50–950 ramp

primary

#73298C

secondary

#72B65B

accent

#DE4A6F

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #73298C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →