#732988#732988

#732988 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.3% C 0.160 H 317.9°. Best body text is #FFFFFF at 8.74:1 contrast (WCAG AA passes).

Color values

HEX	#732988
RGB	rgb(115, 41, 136)
HSL	hsl(287, 54%, 35%)
HSV	hsv(287, 70%, 53%)
CMYK	cmyk(15.4%, 69.9%, 0%, 46.7%)
CIE-LAB	lab(31.83, 46.80, -38.34)
CIE-LCH	lch(31.83, 60.50, 320.67°)
OKLab	oklab(43.27% 0.119 -0.1075)
OKLCH	oklch(43.27% 0.16 317.9)
XYZ	xyz(12.3065, 7.0088, 23.9924)
Luminance	0.0701 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732988 #3E8829

analogous

#442988 #732988 #88296D

triadic

#732988 #887329 #298873

tetradic

#732988 #884429 #3E8829 #296D88

square

#732988 #884429 #3E8829 #296D88

split-complementary

#732988 #6D8829 #298844

monochromatic

#230D2A #4B1B59 #732988 #9B37B7 #B55DCE

Accessibility & contrast

On white

8.74

#732988 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#732988 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732988

8.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732988	#FFFFFF	#000000	##FFFFFF
##732988	1.00	8.74	2.40	8.74
#FFFFFF	8.74	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00468B

Deuteranopia (green-blind)

#2D4D86

Tritanopia (blue-blind)

#723B55

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #732988;
/* rgb */ color: rgb(115, 41, 136);
/* oklch */ color: oklch(43.3% 0.160 317.9);

Tailwind

colors: {
  custom: {
    50: '#9e69ab',
    500: '#732988',
    950: '#000000',
  },
}

SCSS

$custom: #732988;
$custom-light: #9e69ab;
$custom-dark: #000000;

JSON

{
  "hex": "#732988",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 136
  },
  "hsl": {
    "h": 286.737,
    "s": 53.672,
    "l": 34.706
  },
  "oklch": {
    "l": 0.43271,
    "c": 0.16036,
    "h": 317.9
  },
  "luminance": 0.07008
}

Semantic roles & 50–950 ramp

primary

#732988

secondary

#6DB459

accent

#DD4B6B

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #732988

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →