#73296C#73296C

#73296C is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.6% C 0.134 H 331.6°. Best body text is #FFFFFF at 9.28:1 contrast (WCAG AA passes).

Color values

HEX	#73296C
RGB	rgb(115, 41, 108)
HSL	hsl(306, 47%, 31%)
HSV	hsv(306, 64%, 45%)
CMYK	cmyk(0%, 64.3%, 6.1%, 54.9%)
CIE-LAB	lab(30.19, 41.34, -23.30)
CIE-LCH	lch(30.19, 47.46, 330.60°)
OKLab	oklab(41.56% 0.118 -0.0638)
OKLCH	oklch(41.56% 0.134 331.6)
XYZ	xyz(10.5699, 6.3142, 14.8465)
Luminance	0.0631 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73296C #297330

analogous

#552973 #73296C #732947

triadic

#73296C #6C7329 #296C73

tetradic

#73296C #735529 #297330 #294773

square

#73296C #735529 #297330 #294773

split-complementary

#73296C #477329 #297355

monochromatic

#190917 #461942 #73296C #A03996 #C254B8

Accessibility & contrast

On white

9.28

#73296C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.26

#73296C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73296C

9.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73296C	#FFFFFF	#000000	##FFFFFF
##73296C	1.00	9.28	2.26	9.28
#FFFFFF	9.28	1.00	21.00	1.00
#000000	2.26	21.00	1.00	21.00
##FFFFFF	9.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25406E

Deuteranopia (green-blind)

#3E4B6A

Tritanopia (blue-blind)

#783046

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #73296c;
/* rgb */ color: rgb(115, 41, 108);
/* oklch */ color: oklch(41.6% 0.134 331.6);

Tailwind

colors: {
  custom: {
    50: '#9e6896',
    500: '#73296c',
    950: '#000000',
  },
}

SCSS

$custom: #73296c;
$custom-light: #9e6896;
$custom-dark: #000000;

JSON

{
  "hex": "#73296c",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 108
  },
  "hsl": {
    "h": 305.676,
    "s": 47.436,
    "l": 30.588
  },
  "oklch": {
    "l": 0.4156,
    "c": 0.13419,
    "h": 331.6
  },
  "luminance": 0.06313
}

Semantic roles & 50–950 ramp

primary

#73296C

secondary

#53A55B

accent

#D75D51

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060D

muted

#7E7A7E

Preview Lab

Preview with #73296C

Body copy rendered with the generated semantic roles for this colour.

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