#73296A#73296A

#73296A is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.5% C 0.132 H 332.8°. Best body text is #FFFFFF at 9.32:1 contrast (WCAG AA passes).

Color values

HEX#73296A
RGBrgb(115, 41, 106)
HSLhsl(307, 47%, 31%)
HSVhsv(307, 64%, 45%)
CMYKcmyk(0%, 64.3%, 7.8%, 54.9%)
CIE-LABlab(30.09, 40.98, -22.18)
CIE-LCHlch(30.09, 46.60, 331.58°)
OKLaboklab(41.45% 0.1178 -0.0606)
OKLCHoklch(41.45% 0.132 332.8)
XYZxyz(10.4647, 6.2721, 14.2923)
Luminance0.0627 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73296A #297332
analogous
#572973 #73296A #732945
triadic
#73296A #6A7329 #296A73
tetradic
#73296A #735729 #297332 #294573
square
#73296A #735729 #297332 #294573
split-complementary
#73296A #457329 #297357
monochromatic
#190917 #461940 #73296A #A03994 #C254B5

Accessibility & contrast

On white

9.32
#73296A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.25
#73296A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73296A
9.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73296A#FFFFFF#000000##FFFFFF
##73296A1.009.322.259.32
#FFFFFF9.321.0021.001.00
#0000002.2521.001.0021.00
##FFFFFF9.321.0021.001.00

Color blindness preview

Protanopia (red-blind)
#27406C
Deuteranopia (green-blind)
#3F4B68
Tritanopia (blue-blind)
#782F45
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #73296a;
/* rgb */ color: rgb(115, 41, 106);
/* oklch */ color: oklch(41.5% 0.132 332.8);
Tailwind
colors: {
  custom: {
    50: '#9e6895',
    500: '#73296a',
    950: '#000000',
  },
}
SCSS
$custom: #73296a;
$custom-light: #9e6895;
$custom-dark: #000000;
JSON
{
  "hex": "#73296a",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 106
  },
  "hsl": {
    "h": 307.297,
    "s": 47.436,
    "l": 30.588
  },
  "oklch": {
    "l": 0.41452,
    "c": 0.13247,
    "h": 332.8
  },
  "luminance": 0.06271
}

Semantic roles & 50–950 ramp

primary
#73296A
secondary
#53A55D
accent
#D76151
background
#F9F6F9
surface
#F2EBF1
border
#CCC6CB
text
#0F060D
muted
#7E7A7E

Preview Lab

Preview with #73296A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73296A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva