#73293B#73293B
#73293B is a dark, moderate red. Relative luminance 0.055; OKLCH L 39.5% C 0.105 H 8.4°. Best body text is #FFFFFF at 9.96:1 contrast (WCAG AA passes).
Color values
| HEX | #73293B |
|---|---|
| RGB | rgb(115, 41, 59) |
| HSL | hsl(345, 47%, 31%) |
| HSV | hsv(345, 64%, 45%) |
| CMYK | cmyk(0%, 64.3%, 48.7%, 54.9%) |
| CIE-LAB | lab(28.24, 34.24, 5.86) |
| CIE-LCH | lch(28.24, 34.74, 9.72°) |
| OKLab | oklab(39.48% 0.1041 0.0153) |
| OKLCH | oklch(39.48% 0.105 8.4) |
| XYZ | xyz(8.6532, 5.5475, 4.7519) |
| Luminance | 0.0555 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 3.30
Bordeaux
#7B002C
ΔE00 5.95
Wine (survey)
#80013F
ΔE00 6.56
Purple Brown
#673A3F
ΔE00 6.59
Merlot
#730039
ΔE00 6.74
Red Wine
#8C0034
ΔE00 6.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73293B #297361
analogous
#732960 #73293B #733C29
triadic
#73293B #3B7329 #293B73
tetradic
#73293B #607329 #297361 #3C2973
square
#73293B #607329 #297361 #3C2973
split-complementary
#73293B #29733C #296073
monochromatic
#19090D #461924 #73293B #A03952 #C2546F
Accessibility & contrast
On white
9.96
#73293B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.11
#73293B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73293B
9.96:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73293B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73293B | 1.00 | 9.96 | 2.11 | 9.96 |
| #FFFFFF | 9.96 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.11 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.96 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39393B
Deuteranopia (green-blind)
#4C4839
Tritanopia (blue-blind)
#7D1F30
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #73293b; /* rgb */ color: rgb(115, 41, 59); /* oklch */ color: oklch(39.5% 0.105 8.4);
Tailwind
colors: {
custom: {
50: '#9f6770',
500: '#73293b',
950: '#000000',
},
}SCSS
$custom: #73293b; $custom-light: #9f6770; $custom-dark: #000000;
JSON
{
"hex": "#73293b",
"rgb": {
"r": 115,
"g": 41,
"b": 59
},
"hsl": {
"h": 345.405,
"s": 47.436,
"l": 30.588
},
"oklch": {
"l": 0.39482,
"c": 0.10519,
"h": 8.4
},
"luminance": 0.05546
}Semantic roles & 50–950 ramp
primary
#73293B
secondary
#53A591
accent
#D7B651
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A