#73291E#73291E
#73291E is a dark, moderate red. Relative luminance 0.053; OKLCH L 38.8% C 0.107 H 30.9°. Best body text is #FFFFFF at 10.17:1 contrast (WCAG AA passes).
Color values
| HEX | #73291E |
|---|---|
| RGB | rgb(115, 41, 30) |
| HSL | hsl(8, 59%, 28%) |
| HSV | hsv(8, 74%, 45%) |
| CMYK | cmyk(0%, 64.3%, 73.9%, 54.9%) |
| CIE-LAB | lab(27.64, 31.90, 24.02) |
| CIE-LCH | lch(27.64, 39.93, 36.98°) |
| OKLab | oklab(38.84% 0.0918 0.055) |
| OKLCH | oklch(38.84% 0.107 30.9) |
| XYZ | xyz(8.0983, 5.3256, 1.8295) |
| Luminance | 0.0532 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 5.17
Blood
#770001
ΔE00 6.30
Red Brown
#8B2E16
ΔE00 6.52
Indian Red
#850E04
ΔE00 6.55
Maroon
#800000
ΔE00 6.75
Reddish Brown
#7F2B0A
ΔE00 6.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73291E #1E6873
analogous
#731E3D #73291E #73531E
triadic
#73291E #1E7329 #291E73
tetradic
#73291E #3D731E #1E6873 #531E73
square
#73291E #3D731E #1E6873 #531E73
split-complementary
#73291E #1E7353 #1E3D73
monochromatic
#180906 #421811 #73291E #A43A2B #CD513F
Accessibility & contrast
On white
10.17
#73291E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#73291E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73291E
10.17:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73291E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73291E | 1.00 | 10.17 | 2.06 | 10.17 |
| #FFFFFF | 10.17 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.17 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D371C
Deuteranopia (green-blind)
#4F471C
Tritanopia (blue-blind)
#7F1827
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #73291e; /* rgb */ color: rgb(115, 41, 30); /* oklch */ color: oklch(38.8% 0.107 30.9);
Tailwind
colors: {
custom: {
50: '#a1665a',
500: '#73291e',
950: '#000000',
},
}SCSS
$custom: #73291e; $custom-light: #a1665a; $custom-dark: #000000;
JSON
{
"hex": "#73291e",
"rgb": {
"r": 115,
"g": 41,
"b": 30
},
"hsl": {
"h": 7.765,
"s": 58.621,
"l": 28.431
},
"oklch": {
"l": 0.38839,
"c": 0.10695,
"h": 30.9
},
"luminance": 0.05324
}Semantic roles & 50–950 ramp
primary
#73291E
secondary
#469AA7
accent
#CEE246
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78