#7328AF#7328AF
#7328AF is a mid, highly saturated violet. Relative luminance 0.083; OKLCH L 46.1% C 0.200 H 304.7°. Best body text is #FFFFFF at 7.92:1 contrast (WCAG AA passes).
Color values
| HEX | #7328AF |
|---|---|
| RGB | rgb(115, 40, 175) |
| HSL | hsl(273, 63%, 42%) |
| HSV | hsv(273, 77%, 69%) |
| CMYK | cmyk(34.3%, 77.1%, 0%, 31.4%) |
| CIE-LAB | lab(34.51, 55.82, -57.71) |
| CIE-LCH | lch(34.51, 80.29, 314.05°) |
| OKLab | oklab(46.07% 0.114 -0.1644) |
| OKLCH | oklch(46.07% 0.2 304.7) |
| XYZ | xyz(15.5651, 8.2576, 41.3230) |
| Luminance | 0.0826 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 4.17
Purple (survey)
#7E1E9C
ΔE00 4.34
Purple Blue
#5D21D0
ΔE00 5.97
Darkviolet
#9400D3
ΔE00 6.58
Bluey Purple
#6241C7
ΔE00 7.15
Violet Blue
#510AC9
ΔE00 7.29
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7328AF #64AF28
analogous
#2F28AF #7328AF #AF28A8
triadic
#7328AF #AF7328 #28AF73
tetradic
#7328AF #AF2F28 #64AF28 #28A8AF
square
#7328AF #AF2F28 #64AF28 #28A8AF
split-complementary
#7328AF #A8AF28 #28AF2F
monochromatic
#32114B #521D7D #7328AF #9241D4 #AF73DF
Accessibility & contrast
On white
7.92
#7328AF on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.65
#7328AF on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7328AF
7.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7328AF | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7328AF | 1.00 | 7.92 | 2.65 | 7.92 |
| #FFFFFF | 7.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004FB3
Deuteranopia (green-blind)
#0051AC
Tritanopia (blue-blind)
#674B6B
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #7328af; /* rgb */ color: rgb(115, 40, 175); /* oklch */ color: oklch(46.1% 0.200 304.7);
Tailwind
colors: {
custom: {
50: '#a16ac8',
500: '#7328af',
950: '#000000',
},
}SCSS
$custom: #7328af; $custom-light: #a16ac8; $custom-dark: #000000;
JSON
{
"hex": "#7328af",
"rgb": {
"r": 115,
"g": 40,
"b": 175
},
"hsl": {
"h": 273.333,
"s": 62.791,
"l": 42.157
},
"oklch": {
"l": 0.46071,
"c": 0.20005,
"h": 304.7
},
"luminance": 0.08258
}Semantic roles & 50–950 ramp
primary
#7328AF
secondary
#94C66D
accent
#E6428B
background
#FAF6FC
surface
#F4ECF8
border
#CEC7D1
text
#100713
muted
#7F7A82