#7328AD#7328AD

#7328AD is a mid, vivid violet. Relative luminance 0.082; OKLCH L 45.9% C 0.198 H 305.3°. Best body text is #FFFFFF at 7.97:1 contrast (WCAG AA passes).

Color values

HEX	#7328AD
RGB	rgb(115, 40, 173)
HSL	hsl(274, 62%, 42%)
HSV	hsv(274, 77%, 68%)
CMYK	cmyk(33.5%, 76.9%, 0%, 32.2%)
CIE-LAB	lab(34.35, 55.36, -56.77)
CIE-LCH	lch(34.35, 79.30, 314.28°)
OKLab	oklab(45.91% 0.1145 -0.1616)
OKLCH	oklch(45.91% 0.198 305.3)
XYZ	xyz(15.3702, 8.1797, 40.2962)
Luminance	0.0818 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7328AD #62AD28

analogous

#3128AD #7328AD #AD28A4

triadic

#7328AD #AD7328 #28AD73

tetradic

#7328AD #AD3128 #62AD28 #28A4AD

square

#7328AD #AD3128 #62AD28 #28A4AD

split-complementary

#7328AD #A4AD28 #28AD31

monochromatic

#31114A #521D7B #7328AD #933FD3 #AF71DE

Accessibility & contrast

On white

7.97

#7328AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#7328AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7328AD

7.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7328AD	#FFFFFF	#000000	##FFFFFF
##7328AD	1.00	7.97	2.64	7.97
#FFFFFF	7.97	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004FB1

Deuteranopia (green-blind)

#0051AA

Tritanopia (blue-blind)

#684A69

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #7328ad;
/* rgb */ color: rgb(115, 40, 173);
/* oklch */ color: oklch(45.9% 0.198 305.3);

Tailwind

colors: {
  custom: {
    50: '#a16ac6',
    500: '#7328ad',
    950: '#000000',
  },
}

SCSS

$custom: #7328ad;
$custom-light: #a16ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#7328ad",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 173
  },
  "hsl": {
    "h": 273.835,
    "s": 62.441,
    "l": 41.765
  },
  "oklch": {
    "l": 0.4591,
    "c": 0.19807,
    "h": 305.3
  },
  "luminance": 0.0818
}

Semantic roles & 50–950 ramp

primary

#7328AD

secondary

#93C56C

accent

#E64289

background

#FAF6FC

surface

#F4ECF8

border

#CEC7D1

text

#0F0713

muted

#7F7A82

Preview Lab

Preview with #7328AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →