#73288C#73288C

#73288C is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.4% C 0.166 H 316.4°. Best body text is #FFFFFF at 8.71:1 contrast (WCAG AA passes).

Color values

HEX	#73288C
RGB	rgb(115, 40, 140)
HSL	hsl(285, 56%, 35%)
HSV	hsv(285, 71%, 55%)
CMYK	cmyk(17.9%, 71.4%, 0%, 45.1%)
CIE-LAB	lab(31.93, 48.07, -40.64)
CIE-LCH	lch(31.93, 62.95, 319.79°)
OKLab	oklab(43.43% 0.1198 -0.1143)
OKLCH	oklch(43.43% 0.166 316.4)
XYZ	xyz(12.5619, 7.0564, 25.5062)
Luminance	0.0706 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73288C #418C28

analogous

#41288C #73288C #8C2873

triadic

#73288C #8C7328 #288C73

tetradic

#73288C #8C4128 #418C28 #28738C

square

#73288C #8C4128 #418C28 #28738C

split-complementary

#73288C #738C28 #288C41

monochromatic

#250D2D #4C1A5C #73288C #9A36BC #B45ED1

Accessibility & contrast

On white

8.71

#73288C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#73288C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73288C

8.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73288C	#FFFFFF	#000000	##FFFFFF
##73288C	1.00	8.71	2.41	8.71
#FFFFFF	8.71	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00478F

Deuteranopia (green-blind)

#284D8A

Tritanopia (blue-blind)

#723C57

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #73288c;
/* rgb */ color: rgb(115, 40, 140);
/* oklch */ color: oklch(43.4% 0.166 316.4);

Tailwind

colors: {
  custom: {
    50: '#9f69ae',
    500: '#73288c',
    950: '#000000',
  },
}

SCSS

$custom: #73288c;
$custom-light: #9f69ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73288c",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 140
  },
  "hsl": {
    "h": 285,
    "s": 55.556,
    "l": 35.294
  },
  "oklch": {
    "l": 0.43432,
    "c": 0.16557,
    "h": 316.4
  },
  "luminance": 0.07056
}

Semantic roles & 50–950 ramp

primary

#73288C

secondary

#71B65A

accent

#DF496E

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #73288C

Body copy rendered with the generated semantic roles for this colour.

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