#73286F#73286F

#73286F is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.6% C 0.138 H 329.9°. Best body text is #FFFFFF at 9.28:1 contrast (WCAG AA passes).

Color values

HEX	#73286F
RGB	rgb(115, 40, 111)
HSL	hsl(303, 48%, 30%)
HSV	hsv(303, 65%, 45%)
CMYK	cmyk(0%, 65.2%, 3.5%, 54.9%)
CIE-LAB	lab(30.18, 42.35, -25.23)
CIE-LCH	lch(30.18, 49.29, 329.22°)
OKLab	oklab(41.61% 0.1197 -0.0694)
OKLCH	oklch(41.61% 0.138 329.9)
XYZ	xyz(10.6982, 6.3109, 15.6905)
Luminance	0.0631 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73286F #28732C

analogous

#512873 #73286F #732849

triadic

#73286F #6F7328 #286F73

tetradic

#73286F #735128 #28732C #284973

square

#73286F #735128 #28732C #284973

split-complementary

#73286F #497328 #287351

monochromatic

#180817 #461843 #73286F #A0389B #C352BD

Accessibility & contrast

On white

9.28

#73286F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.26

#73286F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73286F

9.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73286F	#FFFFFF	#000000	##FFFFFF
##73286F	1.00	9.28	2.26	9.28
#FFFFFF	9.28	1.00	21.00	1.00
#000000	2.26	21.00	1.00	21.00
##FFFFFF	9.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#224171

Deuteranopia (green-blind)

#3C4B6D

Tritanopia (blue-blind)

#773047

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #73286f;
/* rgb */ color: rgb(115, 40, 111);
/* oklch */ color: oklch(41.6% 0.138 329.9);

Tailwind

colors: {
  custom: {
    50: '#9e6898',
    500: '#73286f',
    950: '#000000',
  },
}

SCSS

$custom: #73286f;
$custom-light: #9e6898;
$custom-dark: #000000;

JSON

{
  "hex": "#73286f",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 111
  },
  "hsl": {
    "h": 303.2,
    "s": 48.387,
    "l": 30.392
  },
  "oklch": {
    "l": 0.41606,
    "c": 0.13835,
    "h": 329.9
  },
  "luminance": 0.0631
}

Semantic roles & 50–950 ramp

primary

#73286F

secondary

#52A556

accent

#D85750

background

#F9F6F9

surface

#F2EBF2

border

#CCC6CC

text

#0F060E

muted

#7E7A7E

Preview Lab

Preview with #73286F

Body copy rendered with the generated semantic roles for this colour.

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