#73286E#73286E

#73286E is a dark, vivid purple. Relative luminance 0.063; OKLCH L 41.5% C 0.137 H 330.5°. Best body text is #FFFFFF at 9.30:1 contrast (WCAG AA passes).

Color values

HEX#73286E
RGBrgb(115, 40, 110)
HSLhsl(304, 48%, 30%)
HSVhsv(304, 65%, 45%)
CMYKcmyk(0%, 65.2%, 4.3%, 54.9%)
CIE-LABlab(30.13, 42.16, -24.67)
CIE-LCHlch(30.13, 48.85, 329.66°)
OKLaboklab(41.55% 0.1196 -0.0678)
OKLCHoklch(41.55% 0.137 330.5)
XYZxyz(10.6434, 6.2890, 15.4021)
Luminance0.0629 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#73286E #28732D
analogous
#522873 #73286E #732848
triadic
#73286E #6E7328 #286E73
tetradic
#73286E #735228 #28732D #284873
square
#73286E #735228 #28732D #284873
split-complementary
#73286E #487328 #287352
monochromatic
#180817 #461843 #73286E #A03899 #C352BB

Accessibility & contrast

On white

9.30
#73286E on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.26
#73286E on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73286E
9.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##73286E#FFFFFF#000000##FFFFFF
##73286E1.009.302.269.30
#FFFFFF9.301.0021.001.00
#0000002.2621.001.0021.00
##FFFFFF9.301.0021.001.00

Color blindness preview

Protanopia (red-blind)
#234070
Deuteranopia (green-blind)
#3C4B6C
Tritanopia (blue-blind)
#773047
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #73286e;
/* rgb */ color: rgb(115, 40, 110);
/* oklch */ color: oklch(41.5% 0.137 330.5);
Tailwind
colors: {
  custom: {
    50: '#9e6898',
    500: '#73286e',
    950: '#000000',
  },
}
SCSS
$custom: #73286e;
$custom-light: #9e6898;
$custom-dark: #000000;
JSON
{
  "hex": "#73286e",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 110
  },
  "hsl": {
    "h": 304,
    "s": 48.387,
    "l": 30.392
  },
  "oklch": {
    "l": 0.4155,
    "c": 0.13747,
    "h": 330.5
  },
  "luminance": 0.06288
}

Semantic roles & 50–950 ramp

primary
#73286E
secondary
#52A557
accent
#D85950
background
#F9F6F9
surface
#F2EBF2
border
#CCC6CC
text
#0F060D
muted
#7E7A7E

Preview Lab

Preview with #73286E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#73286E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva