#73286B#73286B

#73286B is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.4% C 0.135 H 332.2°. Best body text is #FFFFFF at 9.35:1 contrast (WCAG AA passes).

Color values

HEX	#73286B
RGB	rgb(115, 40, 107)
HSL	hsl(306, 48%, 30%)
HSV	hsv(306, 65%, 45%)
CMYK	cmyk(0%, 65.2%, 7%, 54.9%)
CIE-LAB	lab(29.97, 41.63, -23.00)
CIE-LCH	lch(29.97, 47.56, 331.07°)
OKLab	oklab(41.38% 0.1192 -0.063)
OKLCH	oklch(41.38% 0.135 332.2)
XYZ	xyz(10.4829, 6.2247, 14.5564)
Luminance	0.0622 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73286B #287330

analogous

#552873 #73286B #732845

triadic

#73286B #6B7328 #286B73

tetradic

#73286B #735528 #287330 #284573

square

#73286B #735528 #287330 #284573

split-complementary

#73286B #457328 #287355

monochromatic

#180817 #461841 #73286B #A03895 #C352B7

Accessibility & contrast

On white

9.35

#73286B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#73286B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73286B

9.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73286B	#FFFFFF	#000000	##FFFFFF
##73286B	1.00	9.35	2.24	9.35
#FFFFFF	9.35	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25406D

Deuteranopia (green-blind)

#3E4A69

Tritanopia (blue-blind)

#782F45

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #73286b;
/* rgb */ color: rgb(115, 40, 107);
/* oklch */ color: oklch(41.4% 0.135 332.2);

Tailwind

colors: {
  custom: {
    50: '#9e6895',
    500: '#73286b',
    950: '#000000',
  },
}

SCSS

$custom: #73286b;
$custom-light: #9e6895;
$custom-dark: #000000;

JSON

{
  "hex": "#73286b",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 107
  },
  "hsl": {
    "h": 306.4,
    "s": 48.387,
    "l": 30.392
  },
  "oklch": {
    "l": 0.41384,
    "c": 0.13486,
    "h": 332.2
  },
  "luminance": 0.06224
}

Semantic roles & 50–950 ramp

primary

#73286B

secondary

#52A55B

accent

#D85E50

background

#F9F6F9

surface

#F2EBF1

border

#CCC6CB

text

#0F060D

muted

#7E7A7E

Preview Lab

Preview with #73286B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →