#73286A#73286A

#73286A is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.3% C 0.134 H 332.7°. Best body text is #FFFFFF at 9.37:1 contrast (WCAG AA passes).

Color values

HEX	#73286A
RGB	rgb(115, 40, 106)
HSL	hsl(307, 48%, 30%)
HSV	hsv(307, 65%, 45%)
CMYK	cmyk(0%, 65.2%, 7.8%, 54.9%)
CIE-LAB	lab(29.92, 41.45, -22.44)
CIE-LCH	lch(29.92, 47.13, 331.57°)
OKLab	oklab(41.33% 0.1191 -0.0614)
OKLCH	oklch(41.33% 0.134 332.7)
XYZ	xyz(10.4306, 6.2038, 14.2810)
Luminance	0.0620 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73286A #287331

analogous

#562873 #73286A #732844

triadic

#73286A #6A7328 #286A73

tetradic

#73286A #735628 #287331 #284473

square

#73286A #735628 #287331 #284473

split-complementary

#73286A #447328 #287356

monochromatic

#180816 #461840 #73286A #A03894 #C352B5

Accessibility & contrast

On white

9.37

#73286A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#73286A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73286A

9.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73286A	#FFFFFF	#000000	##FFFFFF
##73286A	1.00	9.37	2.24	9.37
#FFFFFF	9.37	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25406C

Deuteranopia (green-blind)

#3E4A68

Tritanopia (blue-blind)

#782E45

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #73286a;
/* rgb */ color: rgb(115, 40, 106);
/* oklch */ color: oklch(41.3% 0.134 332.7);

Tailwind

colors: {
  custom: {
    50: '#9e6895',
    500: '#73286a',
    950: '#000000',
  },
}

SCSS

$custom: #73286a;
$custom-light: #9e6895;
$custom-dark: #000000;

JSON

{
  "hex": "#73286a",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 106
  },
  "hsl": {
    "h": 307.2,
    "s": 48.387,
    "l": 30.392
  },
  "oklch": {
    "l": 0.41329,
    "c": 0.134,
    "h": 332.7
  },
  "luminance": 0.06203
}

Semantic roles & 50–950 ramp

primary

#73286A

secondary

#52A55C

accent

#D86050

background

#F9F6F9

surface

#F2EBF1

border

#CCC6CB

text

#0F060D

muted

#7E7A7E

Preview Lab

Preview with #73286A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →