#73281F#73281F

#73281F is a dark, moderate red. Relative luminance 0.053; OKLCH L 38.7% C 0.108 H 29.7°. Best body text is #FFFFFF at 10.23:1 contrast (WCAG AA passes).

Color values

HEX	#73281F
RGB	rgb(115, 40, 31)
HSL	hsl(6, 58%, 29%)
HSV	hsv(6, 73%, 45%)
CMYK	cmyk(0%, 65.2%, 73%, 54.9%)
CIE-LAB	lab(27.47, 32.45, 23.20)
CIE-LCH	lch(27.47, 39.89, 35.55°)
OKLab	oklab(38.71% 0.0937 0.0534)
OKLCH	oklch(38.71% 0.108 29.7)
XYZ	xyz(8.0772, 5.2625, 1.8865)
Luminance	0.0526 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73281F #1F6A73

analogous

#731F40 #73281F #73521F

triadic

#73281F #1F7328 #281F73

tetradic

#73281F #40731F #1F6A73 #521F73

square

#73281F #40731F #1F6A73 #521F73

split-complementary

#73281F #1F7352 #1F4073

monochromatic

#180806 #431712 #73281F #A3392C #CC5041

Accessibility & contrast

On white

10.23

#73281F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#73281F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73281F

10.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73281F	#FFFFFF	#000000	##FFFFFF
##73281F	1.00	10.23	2.05	10.23
#FFFFFF	10.23	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C371E

Deuteranopia (green-blind)

#4F471D

Tritanopia (blue-blind)

#7F1726

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #73281f;
/* rgb */ color: rgb(115, 40, 31);
/* oklch */ color: oklch(38.7% 0.108 29.7);

Tailwind

colors: {
  custom: {
    50: '#a1665b',
    500: '#73281f',
    950: '#000000',
  },
}

SCSS

$custom: #73281f;
$custom-light: #a1665b;
$custom-dark: #000000;

JSON

{
  "hex": "#73281f",
  "rgb": {
    "r": 115,
    "g": 40,
    "b": 31
  },
  "hsl": {
    "h": 6.429,
    "s": 57.534,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38713,
    "c": 0.10782,
    "h": 29.7
  },
  "luminance": 0.05261
}

Semantic roles & 50–950 ramp

primary

#73281F

secondary

#479DA7

accent

#D0E147

background

#FAF6F5

surface

#F4EBE9

border

#CEC6C5

text

#100604

muted

#7F7A79

Preview Lab

Preview with #73281F

Body copy rendered with the generated semantic roles for this colour.

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