#73281C#73281C
#73281C is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.109 H 31.5°. Best body text is #FFFFFF at 10.25:1 contrast (WCAG AA passes).
Color values
| HEX | #73281C |
|---|---|
| RGB | rgb(115, 40, 28) |
| HSL | hsl(8, 61%, 28%) |
| HSV | hsv(8, 76%, 45%) |
| CMYK | cmyk(0%, 65.2%, 75.7%, 54.9%) |
| CIE-LAB | lab(27.43, 32.29, 25.01) |
| CIE-LCH | lch(27.43, 40.84, 37.76°) |
| OKLab | oklab(38.67% 0.0925 0.0567) |
| OKLCH | oklch(38.67% 0.109 31.5) |
| XYZ | xyz(8.0395, 5.2474, 1.6879) |
| Luminance | 0.0525 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.78
Blood
#770001
ΔE00 5.95
Indian Red
#850E04
ΔE00 6.16
Red Brown
#8B2E16
ΔE00 6.25
Maroon
#800000
ΔE00 6.37
Reddish Brown
#7F2B0A
ΔE00 6.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73281C #1C6773
analogous
#731C3B #73281C #73531C
triadic
#73281C #1C7328 #281C73
tetradic
#73281C #3B731C #1C6773 #531C73
square
#73281C #3B731C #1C6773 #531C73
split-complementary
#73281C #1C7353 #1C3B73
monochromatic
#190906 #421710 #73281C #A43928 #CF4F3A
Accessibility & contrast
On white
10.25
#73281C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#73281C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #73281C
10.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73281C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73281C | 1.00 | 10.25 | 2.05 | 10.25 |
| #FFFFFF | 10.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D361A
Deuteranopia (green-blind)
#4F471A
Tritanopia (blue-blind)
#7F1626
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #73281c; /* rgb */ color: rgb(115, 40, 28); /* oklch */ color: oklch(38.7% 0.109 31.5);
Tailwind
colors: {
custom: {
50: '#a16658',
500: '#73281c',
950: '#000000',
},
}SCSS
$custom: #73281c; $custom-light: #a16658; $custom-dark: #000000;
JSON
{
"hex": "#73281c",
"rgb": {
"r": 115,
"g": 40,
"b": 28
},
"hsl": {
"h": 8.276,
"s": 60.839,
"l": 28.039
},
"oklch": {
"l": 0.38669,
"c": 0.10851,
"h": 31.5
},
"luminance": 0.05246
}Semantic roles & 50–950 ramp
primary
#73281C
secondary
#439AA7
accent
#CEE444
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#100603
muted
#7F7A78