#7327BA#7327BA

#7327BA is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 46.9% C 0.212 H 301.9°. Best body text is #FFFFFF at 7.70:1 contrast (WCAG AA passes).

Color values

HEX	#7327BA
RGB	rgb(115, 39, 186)
HSL	hsl(271, 65%, 44%)
HSV	hsv(271, 79%, 73%)
CMYK	cmyk(38.2%, 79%, 0%, 27.1%)
CIE-LAB	lab(35.28, 58.75, -62.98)
CIE-LCH	lch(35.28, 86.13, 313.01°)
OKLab	oklab(46.89% 0.112 -0.1799)
OKLCH	oklch(46.89% 0.212 301.9)
XYZ	xyz(16.6565, 8.6410, 47.2352)
Luminance	0.0864 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7327BA #6EBA27

analogous

#2927BA #7327BA #BA27B8

triadic

#7327BA #BA7327 #27BA73

tetradic

#7327BA #BA2927 #6EBA27 #27B8BA

square

#7327BA #BA2927 #6EBA27 #27B8BA

split-complementary

#7327BA #B8BA27 #27BA29

monochromatic

#341255 #541C87 #7327BA #9246D8 #B079E3

Accessibility & contrast

On white

7.70

#7327BA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#7327BA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7327BA

7.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7327BA	#FFFFFF	#000000	##FFFFFF
##7327BA	1.00	7.70	2.73	7.70
#FFFFFF	7.70	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052BE

Deuteranopia (green-blind)

#0052B7

Tritanopia (blue-blind)

#634F71

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #7327ba;
/* rgb */ color: rgb(115, 39, 186);
/* oklch */ color: oklch(46.9% 0.212 301.9);

Tailwind

colors: {
  custom: {
    50: '#a26bd0',
    500: '#7327ba',
    950: '#000000',
  },
}

SCSS

$custom: #7327ba;
$custom-light: #a26bd0;
$custom-dark: #000000;

JSON

{
  "hex": "#7327ba",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 186
  },
  "hsl": {
    "h": 271.02,
    "s": 65.333,
    "l": 44.118
  },
  "oklch": {
    "l": 0.4689,
    "c": 0.21188,
    "h": 301.9
  },
  "luminance": 0.08641
}

Semantic roles & 50–950 ramp

primary

#7327BA

secondary

#9DCB72

accent

#E84091

background

#FAF6FC

surface

#F4ECF9

border

#CEC7D2

text

#100714

muted

#7F7A82

Preview Lab

Preview with #7327BA

Body copy rendered with the generated semantic roles for this colour.

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