#7327B8#7327B8

#7327B8 is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 46.7% C 0.210 H 302.4°. Best body text is #FFFFFF at 7.75:1 contrast (WCAG AA passes).

Color values

HEX#7327B8
RGBrgb(115, 39, 184)
HSLhsl(271, 65%, 44%)
HSVhsv(271, 79%, 72%)
CMYKcmyk(37.5%, 78.8%, 0%, 27.8%)
CIE-LABlab(35.12, 58.29, -62.07)
CIE-LCHlch(35.12, 85.15, 313.20°)
OKLaboklab(46.72% 0.1125 -0.1772)
OKLCHoklch(46.72% 0.21 302.4)
XYZxyz(16.4454, 8.5565, 46.1233)
Luminance0.0856 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7327B8 #6CB827
analogous
#2A27B8 #7327B8 #B827B4
triadic
#7327B8 #B87327 #27B873
tetradic
#7327B8 #B82A27 #6CB827 #27B4B8
square
#7327B8 #B82A27 #6CB827 #27B4B8
split-complementary
#7327B8 #B4B827 #27B82A
monochromatic
#341253 #531C86 #7327B8 #9245D8 #AF77E2

Accessibility & contrast

On white

7.75
#7327B8 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.71
#7327B8 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7327B8
7.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7327B8#FFFFFF#000000##FFFFFF
##7327B81.007.752.717.75
#FFFFFF7.751.0021.001.00
#0000002.7121.001.0021.00
##FFFFFF7.751.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0051BC
Deuteranopia (green-blind)
#0052B5
Tritanopia (blue-blind)
#644E70
Achromatopsia (no color)
#535353

Design tokens & code

CSS
--color: #7327b8;
/* rgb */ color: rgb(115, 39, 184);
/* oklch */ color: oklch(46.7% 0.210 302.4);
Tailwind
colors: {
  custom: {
    50: '#a26ace',
    500: '#7327b8',
    950: '#000000',
  },
}
SCSS
$custom: #7327b8;
$custom-light: #a26ace;
$custom-dark: #000000;
JSON
{
  "hex": "#7327b8",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 184
  },
  "hsl": {
    "h": 271.448,
    "s": 65.022,
    "l": 43.725
  },
  "oklch": {
    "l": 0.46721,
    "c": 0.20992,
    "h": 302.4
  },
  "luminance": 0.08557
}

Semantic roles & 50–950 ramp

primary
#7327B8
secondary
#9BCA71
accent
#E84090
background
#FAF6FC
surface
#F4ECF9
border
#CEC7D2
text
#100714
muted
#7F7A82

Preview Lab

Preview with #7327B8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7327B8 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva