#7327B0#7327B0

#7327B0 is a mid, highly saturated violet. Relative luminance 0.082; OKLCH L 46.1% C 0.202 H 304.6°. Best body text is #FFFFFF at 7.94:1 contrast (WCAG AA passes).

Color values

HEX#7327B0
RGBrgb(115, 39, 176)
HSLhsl(273, 64%, 42%)
HSVhsv(273, 78%, 69%)
CMYKcmyk(34.7%, 77.8%, 0%, 31%)
CIE-LABlab(34.46, 56.44, -58.40)
CIE-LCHlch(34.46, 81.21, 314.03°)
OKLaboklab(46.06% 0.1146 -0.1664)
OKLCHoklch(46.06% 0.202 304.6)
XYZxyz(15.6304, 8.2305, 41.8311)
Luminance0.0823 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7327B0 #64B027
analogous
#2F27B0 #7327B0 #B027A8
triadic
#7327B0 #B07327 #27B073
tetradic
#7327B0 #B02F27 #64B027 #27A8B0
square
#7327B0 #B02F27 #64B027 #27A8B0
split-complementary
#7327B0 #A8B027 #27B02F
monochromatic
#32114C #521C7E #7327B0 #9240D5 #AF72E0

Accessibility & contrast

On white

7.94
#7327B0 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.65
#7327B0 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7327B0
7.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7327B0#FFFFFF#000000##FFFFFF
##7327B01.007.942.657.94
#FFFFFF7.941.0021.001.00
#0000002.6521.001.0021.00
##FFFFFF7.941.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004FB4
Deuteranopia (green-blind)
#0051AD
Tritanopia (blue-blind)
#674B6B
Achromatopsia (no color)
#515151

Design tokens & code

CSS
--color: #7327b0;
/* rgb */ color: rgb(115, 39, 176);
/* oklch */ color: oklch(46.1% 0.202 304.6);
Tailwind
colors: {
  custom: {
    50: '#a16ac9',
    500: '#7327b0',
    950: '#000000',
  },
}
SCSS
$custom: #7327b0;
$custom-light: #a16ac9;
$custom-dark: #000000;
JSON
{
  "hex": "#7327b0",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 176
  },
  "hsl": {
    "h": 273.285,
    "s": 63.721,
    "l": 42.157
  },
  "oklch": {
    "l": 0.46058,
    "c": 0.20205,
    "h": 304.6
  },
  "luminance": 0.0823
}

Semantic roles & 50–950 ramp

primary
#7327B0
secondary
#94C76C
accent
#E7418B
background
#FAF6FC
surface
#F4ECF8
border
#CEC7D1
text
#100713
muted
#7F7A82

Preview Lab

Preview with #7327B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7327B0 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva