#7327AD#7327AD

#7327AD is a mid, vivid violet. Relative luminance 0.081; OKLCH L 45.8% C 0.199 H 305.4°. Best body text is #FFFFFF at 8.01:1 contrast (WCAG AA passes).

Color values

HEX	#7327AD
RGB	rgb(115, 39, 173)
HSL	hsl(274, 63%, 42%)
HSV	hsv(274, 77%, 68%)
CMYK	cmyk(33.5%, 77.5%, 0%, 32.2%)
CIE-LAB	lab(34.22, 55.76, -57.00)
CIE-LCH	lch(34.22, 79.73, 314.37°)
OKLab	oklab(45.81% 0.1154 -0.1623)
OKLCH	oklch(45.81% 0.199 305.4)
XYZ	xyz(15.3369, 8.1131, 40.2851)
Luminance	0.0811 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7327AD #61AD27

analogous

#3027AD #7327AD #AD27A4

triadic

#7327AD #AD7327 #27AD73

tetradic

#7327AD #AD3027 #61AD27 #27A4AD

square

#7327AD #AD3027 #61AD27 #27A4AD

split-complementary

#7327AD #A4AD27 #27AD30

monochromatic

#311049 #521C7B #7327AD #933ED3 #AF70DF

Accessibility & contrast

On white

8.01

#7327AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.62

#7327AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7327AD

8.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7327AD	#FFFFFF	#000000	##FFFFFF
##7327AD	1.00	8.01	2.62	8.01
#FFFFFF	8.01	1.00	21.00	1.00
#000000	2.62	21.00	1.00	21.00
##FFFFFF	8.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004EB1

Deuteranopia (green-blind)

#0051AA

Tritanopia (blue-blind)

#684969

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #7327ad;
/* rgb */ color: rgb(115, 39, 173);
/* oklch */ color: oklch(45.8% 0.199 305.4);

Tailwind

colors: {
  custom: {
    50: '#a16ac6',
    500: '#7327ad',
    950: '#000000',
  },
}

SCSS

$custom: #7327ad;
$custom-light: #a16ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#7327ad",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 173
  },
  "hsl": {
    "h": 274.03,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.45814,
    "c": 0.1991,
    "h": 305.4
  },
  "luminance": 0.08113
}

Semantic roles & 50–950 ramp

primary

#7327AD

secondary

#92C66A

accent

#E64289

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#0F0713

muted

#7F7A82

Preview Lab

Preview with #7327AD

Body copy rendered with the generated semantic roles for this colour.

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