#7327AC#7327AC

#7327AC is a mid, vivid violet. Relative luminance 0.081; OKLCH L 45.7% C 0.198 H 305.7°. Best body text is #FFFFFF at 8.03:1 contrast (WCAG AA passes).

Color values

HEX	#7327AC
RGB	rgb(115, 39, 172)
HSL	hsl(274, 63%, 41%)
HSV	hsv(274, 77%, 67%)
CMYK	cmyk(33.1%, 77.3%, 0%, 32.5%)
CIE-LAB	lab(34.14, 55.53, -56.53)
CIE-LCH	lch(34.14, 79.24, 314.49°)
OKLab	oklab(45.73% 0.1156 -0.1609)
OKLCH	oklch(45.73% 0.198 305.7)
XYZ	xyz(15.2405, 8.0746, 39.7774)
Luminance	0.0807 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7327AC #60AC27

analogous

#3127AC #7327AC #AC27A3

triadic

#7327AC #AC7327 #27AC73

tetradic

#7327AC #AC3127 #60AC27 #27A3AC

square

#7327AC #AC3127 #60AC27 #27A3AC

split-complementary

#7327AC #A3AC27 #27AC31

monochromatic

#301048 #521C7A #7327AC #933DD3 #AF6FDE

Accessibility & contrast

On white

8.03

#7327AC on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.61

#7327AC on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7327AC

8.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7327AC	#FFFFFF	#000000	##FFFFFF
##7327AC	1.00	8.03	2.61	8.03
#FFFFFF	8.03	1.00	21.00	1.00
#000000	2.61	21.00	1.00	21.00
##FFFFFF	8.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004EB0

Deuteranopia (green-blind)

#0050A9

Tritanopia (blue-blind)

#694969

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #7327ac;
/* rgb */ color: rgb(115, 39, 172);
/* oklch */ color: oklch(45.7% 0.198 305.7);

Tailwind

colors: {
  custom: {
    50: '#a16ac6',
    500: '#7327ac',
    950: '#000000',
  },
}

SCSS

$custom: #7327ac;
$custom-light: #a16ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#7327ac",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 172
  },
  "hsl": {
    "h": 274.286,
    "s": 63.033,
    "l": 41.373
  },
  "oklch": {
    "l": 0.45733,
    "c": 0.19812,
    "h": 305.7
  },
  "luminance": 0.08074
}

Semantic roles & 50–950 ramp

primary

#7327AC

secondary

#91C56A

accent

#E64288

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#0F0713

muted

#7F7A82

Preview Lab

Preview with #7327AC

Body copy rendered with the generated semantic roles for this colour.

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