#73279F#73279F

#73279F is a dark, vivid violet. Relative luminance 0.076; OKLCH L 44.7% C 0.185 H 309.7°. Best body text is #FFFFFF at 8.33:1 contrast (WCAG AA passes).

Color values

HEX	#73279F
RGB	rgb(115, 39, 159)
HSL	hsl(278, 61%, 39%)
HSV	hsv(278, 75%, 62%)
CMYK	cmyk(27.7%, 75.5%, 0%, 37.6%)
CIE-LAB	lab(33.13, 52.60, -50.33)
CIE-LCH	lch(33.13, 72.80, 316.26°)
OKLab	oklab(44.71% 0.1183 -0.1427)
OKLCH	oklch(44.71% 0.185 309.7)
XYZ	xyz(14.0525, 7.5994, 33.5207)
Luminance	0.0760 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73279F #539F27

analogous

#37279F #73279F #9F278F

triadic

#73279F #9F7327 #279F73

tetradic

#73279F #9F3727 #539F27 #278F9F

square

#73279F #9F3727 #539F27 #278F9F

split-complementary

#73279F #8F9F27 #279F37

monochromatic

#2C0F3D #4F1B6E #73279F #9636CE #B067DA

Accessibility & contrast

On white

8.33

#73279F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.52

#73279F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73279F

8.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73279F	#FFFFFF	#000000	##FFFFFF
##73279F	1.00	8.33	2.52	8.33
#FFFFFF	8.33	1.00	21.00	1.00
#000000	2.52	21.00	1.00	21.00
##FFFFFF	8.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004BA2

Deuteranopia (green-blind)

#054F9C

Tritanopia (blue-blind)

#6D4361

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #73279f;
/* rgb */ color: rgb(115, 39, 159);
/* oklch */ color: oklch(44.7% 0.185 309.7);

Tailwind

colors: {
  custom: {
    50: '#a069bc',
    500: '#73279f',
    950: '#000000',
  },
}

SCSS

$custom: #73279f;
$custom-light: #a069bc;
$custom-dark: #000000;

JSON

{
  "hex": "#73279f",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 159
  },
  "hsl": {
    "h": 278,
    "s": 60.606,
    "l": 38.824
  },
  "oklch": {
    "l": 0.44712,
    "c": 0.18536,
    "h": 309.7
  },
  "luminance": 0.07599
}

Semantic roles & 50–950 ramp

primary

#73279F

secondary

#84C062

accent

#E4447F

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #73279F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →