#73279D#73279D

#73279D is a dark, vivid violet. Relative luminance 0.075; OKLCH L 44.6% C 0.183 H 310.3°. Best body text is #FFFFFF at 8.38:1 contrast (WCAG AA passes).

Color values

HEX	#73279D
RGB	rgb(115, 39, 157)
HSL	hsl(279, 60%, 38%)
HSV	hsv(279, 75%, 62%)
CMYK	cmyk(26.8%, 75.2%, 0%, 38.4%)
CIE-LAB	lab(32.99, 52.16, -49.36)
CIE-LCH	lch(32.99, 71.81, 316.58°)
OKLab	oklab(44.56% 0.1187 -0.1398)
OKLCH	oklch(44.56% 0.183 310.3)
XYZ	xyz(13.8804, 7.5305, 32.6141)
Luminance	0.0753 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73279D #519D27

analogous

#38279D #73279D #9D278C

triadic

#73279D #9D7327 #279D73

tetradic

#73279D #9D3827 #519D27 #278C9D

square

#73279D #9D3827 #519D27 #278C9D

split-complementary

#73279D #8C9D27 #279D38

monochromatic

#2B0F3B #4F1B6C #73279D #9735CD #B066D9

Accessibility & contrast

On white

8.38

#73279D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.51

#73279D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73279D

8.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73279D	#FFFFFF	#000000	##FFFFFF
##73279D	1.00	8.38	2.51	8.38
#FFFFFF	8.38	1.00	21.00	1.00
#000000	2.51	21.00	1.00	21.00
##FFFFFF	8.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004AA0

Deuteranopia (green-blind)

#0C4F9B

Tritanopia (blue-blind)

#6D4260

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #73279d;
/* rgb */ color: rgb(115, 39, 157);
/* oklch */ color: oklch(44.6% 0.183 310.3);

Tailwind

colors: {
  custom: {
    50: '#a069bb',
    500: '#73279d',
    950: '#000000',
  },
}

SCSS

$custom: #73279d;
$custom-light: #a069bb;
$custom-dark: #000000;

JSON

{
  "hex": "#73279d",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 157
  },
  "hsl": {
    "h": 278.644,
    "s": 60.204,
    "l": 38.431
  },
  "oklch": {
    "l": 0.4456,
    "c": 0.1834,
    "h": 310.3
  },
  "luminance": 0.0753
}

Semantic roles & 50–950 ramp

primary

#73279D

secondary

#82BF61

accent

#E3447D

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #73279D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →