#73279C#73279C

#73279C is a dark, vivid violet. Relative luminance 0.075; OKLCH L 44.5% C 0.182 H 310.7°. Best body text is #FFFFFF at 8.40:1 contrast (WCAG AA passes).

Color values

HEX	#73279C
RGB	rgb(115, 39, 156)
HSL	hsl(279, 60%, 38%)
HSV	hsv(279, 75%, 61%)
CMYK	cmyk(26.3%, 75%, 0%, 38.8%)
CIE-LAB	lab(32.91, 51.94, -48.87)
CIE-LCH	lch(32.91, 71.32, 316.74°)
OKLab	oklab(44.48% 0.1188 -0.1384)
OKLCH	oklch(44.48% 0.182 310.7)
XYZ	xyz(13.7953, 7.4965, 32.1663)
Luminance	0.0750 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73279C #509C27

analogous

#38279C #73279C #9C278A

triadic

#73279C #9C7327 #279C73

tetradic

#73279C #9C3827 #509C27 #278A9C

square

#73279C #9C3827 #509C27 #278A9C

split-complementary

#73279C #8A9C27 #279C38

monochromatic

#2B0F3A #4F1B6B #73279C #9734CC #B065D8

Accessibility & contrast

On white

8.40

#73279C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#73279C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73279C

8.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73279C	#FFFFFF	#000000	##FFFFFF
##73279C	1.00	8.40	2.50	8.40
#FFFFFF	8.40	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004A9F

Deuteranopia (green-blind)

#0F4F9A

Tritanopia (blue-blind)

#6D4260

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #73279c;
/* rgb */ color: rgb(115, 39, 156);
/* oklch */ color: oklch(44.5% 0.182 310.7);

Tailwind

colors: {
  custom: {
    50: '#a069ba',
    500: '#73279c',
    950: '#000000',
  },
}

SCSS

$custom: #73279c;
$custom-light: #a069ba;
$custom-dark: #000000;

JSON

{
  "hex": "#73279c",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 156
  },
  "hsl": {
    "h": 278.974,
    "s": 60,
    "l": 38.235
  },
  "oklch": {
    "l": 0.44484,
    "c": 0.18242,
    "h": 310.7
  },
  "luminance": 0.07496
}

Semantic roles & 50–950 ramp

primary

#73279C

secondary

#81BE61

accent

#E3457C

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0712

muted

#7F7A81

Preview Lab

Preview with #73279C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →