#732791#732791

#732791 is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.7% C 0.172 H 314.5°. Best body text is #FFFFFF at 8.65:1 contrast (WCAG AA passes).

Color values

HEX	#732791
RGB	rgb(115, 39, 145)
HSL	hsl(283, 58%, 36%)
HSV	hsv(283, 73%, 57%)
CMYK	cmyk(20.7%, 73.1%, 0%, 43.1%)
CIE-LAB	lab(32.13, 49.56, -43.42)
CIE-LCH	lch(32.13, 65.89, 318.78°)
OKLab	oklab(43.68% 0.1204 -0.1224)
OKLCH	oklch(43.68% 0.172 314.5)
XYZ	xyz(12.9057, 7.1407, 27.4810)
Luminance	0.0714 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732791 #459127

analogous

#3E2791 #732791 #91277A

triadic

#732791 #917327 #279173

tetradic

#732791 #913E27 #459127 #277A91

square

#732791 #913E27 #459127 #277A91

split-complementary

#732791 #7A9127 #27913E

monochromatic

#260D31 #4D1A61 #732791 #9934C1 #B35FD4

Accessibility & contrast

On white

8.65

#732791 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#732791 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732791

8.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732791	#FFFFFF	#000000	##FFFFFF
##732791	1.00	8.65	2.43	8.65
#FFFFFF	8.65	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004794

Deuteranopia (green-blind)

#224D8F

Tritanopia (blue-blind)

#703D59

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #732791;
/* rgb */ color: rgb(115, 39, 145);
/* oklch */ color: oklch(43.7% 0.172 314.5);

Tailwind

colors: {
  custom: {
    50: '#9f69b2',
    500: '#732791',
    950: '#000000',
  },
}

SCSS

$custom: #732791;
$custom-light: #9f69b2;
$custom-dark: #000000;

JSON

{
  "hex": "#732791",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 145
  },
  "hsl": {
    "h": 283.019,
    "s": 57.609,
    "l": 36.078
  },
  "oklch": {
    "l": 0.43677,
    "c": 0.17169,
    "h": 314.5
  },
  "luminance": 0.0714
}

Semantic roles & 50–950 ramp

primary

#732791

secondary

#75B95B

accent

#E14773

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #732791

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →