#73277F#73277F

#73277F is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.5% C 0.154 H 321.9°. Best body text is #FFFFFF at 9.03:1 contrast (WCAG AA passes).

Color values

HEX	#73277F
RGB	rgb(115, 39, 127)
HSL	hsl(292, 53%, 33%)
HSV	hsv(292, 69%, 50%)
CMYK	cmyk(9.4%, 69.3%, 0%, 50.2%)
CIE-LAB	lab(30.95, 45.84, -34.14)
CIE-LCH	lch(30.95, 57.16, 323.33°)
OKLab	oklab(42.46% 0.1216 -0.0952)
OKLCH	oklch(42.46% 0.154 321.9)
XYZ	xyz(11.6261, 6.6288, 20.7417)
Luminance	0.0663 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73277F #337F27

analogous

#47277F #73277F #7F275F

triadic

#73277F #7F7327 #277F73

tetradic

#73277F #7F4727 #337F27 #275F7F

square

#73277F #7F4727 #337F27 #275F7F

split-complementary

#73277F #5F7F27 #277F47

monochromatic

#1E0A21 #491950 #73277F #9D35AE #BB55CB

Accessibility & contrast

On white

9.03

#73277F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.33

#73277F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73277F

9.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73277F	#FFFFFF	#000000	##FFFFFF
##73277F	1.00	9.03	2.33	9.03
#FFFFFF	9.03	1.00	21.00	1.00
#000000	2.33	21.00	1.00	21.00
##FFFFFF	9.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0D4382

Deuteranopia (green-blind)

#324C7D

Tritanopia (blue-blind)

#743650

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #73277f;
/* rgb */ color: rgb(115, 39, 127);
/* oklch */ color: oklch(42.5% 0.154 321.9);

Tailwind

colors: {
  custom: {
    50: '#9e68a4',
    500: '#73277f',
    950: '#000000',
  },
}

SCSS

$custom: #73277f;
$custom-light: #9e68a4;
$custom-dark: #000000;

JSON

{
  "hex": "#73277f",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 127
  },
  "hsl": {
    "h": 291.818,
    "s": 53.012,
    "l": 32.549
  },
  "oklch": {
    "l": 0.42456,
    "c": 0.15445,
    "h": 321.9
  },
  "luminance": 0.06628
}

Semantic roles & 50–950 ramp

primary

#73277F

secondary

#5FB052

accent

#DC4B5F

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73277F

Body copy rendered with the generated semantic roles for this colour.

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