#73277E#73277E

#73277E is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.4% C 0.154 H 322.4°. Best body text is #FFFFFF at 9.05:1 contrast (WCAG AA passes).

Color values

HEX	#73277E
RGB	rgb(115, 39, 126)
HSL	hsl(292, 53%, 32%)
HSV	hsv(292, 69%, 49%)
CMYK	cmyk(8.7%, 69%, 0%, 50.6%)
CIE-LAB	lab(30.89, 45.65, -33.61)
CIE-LCH	lch(30.89, 56.68, 323.64°)
OKLab	oklab(42.39% 0.1216 -0.0937)
OKLCH	oklch(42.39% 0.154 322.4)
XYZ	xyz(11.5613, 6.6029, 20.4001)
Luminance	0.0660 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73277E #327E27

analogous

#48277E #73277E #7E275D

triadic

#73277E #7E7327 #277E73

tetradic

#73277E #7E4827 #327E27 #275D7E

square

#73277E #7E4827 #327E27 #275D7E

split-complementary

#73277E #5D7E27 #277E48

monochromatic

#1E0A21 #48194F #73277E #9E35AD #BC55CA

Accessibility & contrast

On white

9.05

#73277E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.32

#73277E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73277E

9.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73277E	#FFFFFF	#000000	##FFFFFF
##73277E	1.00	9.05	2.32	9.05
#FFFFFF	9.05	1.00	21.00	1.00
#000000	2.32	21.00	1.00	21.00
##FFFFFF	9.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F4381

Deuteranopia (green-blind)

#334C7C

Tritanopia (blue-blind)

#75354F

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #73277e;
/* rgb */ color: rgb(115, 39, 126);
/* oklch */ color: oklch(42.4% 0.154 322.4);

Tailwind

colors: {
  custom: {
    50: '#9e68a4',
    500: '#73277e',
    950: '#000000',
  },
}

SCSS

$custom: #73277e;
$custom-light: #9e68a4;
$custom-dark: #000000;

JSON

{
  "hex": "#73277e",
  "rgb": {
    "r": 115,
    "g": 39,
    "b": 126
  },
  "hsl": {
    "h": 292.414,
    "s": 52.727,
    "l": 32.353
  },
  "oklch": {
    "l": 0.42392,
    "c": 0.15351,
    "h": 322.4
  },
  "luminance": 0.06602
}

Semantic roles & 50–950 ramp

primary

#73277E

secondary

#5DAF52

accent

#DC4C5E

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73277E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →